Anderson, J.C. and Wynstra, F. (2009). Purchasing Higher-Value, Higher-Price Offerings in Business Markets, Journal of Business-to-Business Marketing, 17(1), pp. 29-61.

Van der Valk, W., Wynstra, F. and Axelsson, B. (2009). Effective Buyer-Supplier Interaction Patterns in Ongoing Service Exchange, International Journal of Operations and Production Management, 29(8), pp. 807-833.

Caniëls, M.C.J. & Van Raaij, E.M., 2009. ‘ Do All Suppliers Dislike Electronic Reverse Auctions?’, Journal of Purchasing and Supply Management, 15(1), pp. 12-23.

Karjalainen, K., Kemppainen, K. & Van Raaij, E.M., 2009. ‘ Non-compliant work behaviour in purchasing: An exploration of reasons behind maverick buying’, Journal of Business Ethics, 85(2), 245-261.

Van Triest, S.P., Bun, M.G., Van Raaij, E.M. & Vernooij, M.J.A., 2009. ‘ The impact of customer-specific marketing expenses on customer retention and customer profitability’, Marketing Letters, 20(2), 125-138.

Wouters, M, Anderson, J.C., Narus, J.A. and Wynstra, F. (2009). Improving sourcing decisions in NPD projects: Monetary quantification of points of difference. Journal of Operations Management, 27 (1): 64-77.

2008

Claassen, M.J.T., Van Weele, A.J. & Van Raaij, E.M., 2008. ‘ Performance Outcomes and Success Factors of Vendor Managed Inventory (VMI)’, Supply Chain Management: An International Journal, 13(6), pp. 406-414.

Van der Valk, W., Wynstra, F. and Axelsson, B. (2008). An Empirical Investigation of Interaction Processes Between Buyers and Sellers of Business Services. IMP Journal, 2 (2), 3-21.

Van Echtelt, F.E.A., Wynstra, J.Y.F., Van Weele, A.J. and Duysters, G.M. (2008). Managing supplier involvement in new product development: a multiple-case study. Journal of Product Innovation Management, 25 (2): 180-201.

Van Raaij, E.M. & Schepers, J.J.L., 2008. ‘ The Acceptance and Use of a Virtual Learning Environment in China’, Computers and Education, 50(3), pp. 838-852.

Van Raaij, E.M. & Stoelhorst, J.W., 2008. ‘ The Implementation of a Market Orientation: A Review and Integration of the Contributions To Date’, European Journal of Marketing, 42(11/12), pp. 1265-1293.

Van Raaij, E.M., Brandon-Jones, A. & Lamming, R., 2008. ‘ Practice Makes Perfect: Introduction to the Special Issue of Best Papers of the 16th Annual IPSERA Conference, 1-4 April, Bath, England’, Journal of Purchasing and Supply Management, 14(1), pp. 1-2.

2007

Van Echtelt, F.E.A., Wynstra, J.Y.F. and Van Weele, A.J. (2007). Strategic and operational management of supplier involvement in new product development: a contingency perspective. IEEE Transactons on Engineering Management, 54 (4): 644-661.

2006

Dittrich, K., Jaspers, F., van der Valk, W., Wynstra, F. (2006), Dealing with dualities. Industrial marketing management, Vol 35, No 7, pp 792-796.

Hurkens, K., van der Valk, W., Wynstra, F. (2006), Total cost of ownership in the services sector: A Case Study. Journal of Supply Chain Management, Vol 42, No 1, pp 27-37.

Wynstra, J Y F., Axelsson, B., van der Valk, W. (2006), An application-based classification to understand buyer-supplier interaction in business services. International Journal of Service Industry Management, Vol 17, No 5, pp 474-496.

2005

Lindgreen, A., Wynstra, F. (2005), Value in business markets: What do we know? Where are we going? Industrial Marketing Management, Vol 34, No 7, pp 732-748.

Van Raaij, E.M., 2005. ‘ The Strategic Value of Customer Profitability Analysis’, Marketing Intelligence & Planning, 23(4), pp. 372-381.

Wouters, M., Anderson, JC., Wynstra, F. (2005), The adoption of total cost ownership for sourcing decisions – a structural equations analysis. Accounting Organizations and Society, Vol 30, No 2, pp 167–191.

Wynstra, J Y F., van der Valk, W. (2005), Supplier involvement in new product development in the food industry. Industrial Marketing Management, Vol 34, No 7, pp 681-694.

2004

Reunis, M.R.B., Van Raaij, E.M. & Santema, S.C., 2004. ‘ Actor-to-actor dissemination of E-Procurement (EP) Adoption: An Exploration of Influencing Factors’, Journal of Purchasing and Supply Management, 10(4/5), pp. 201-210.

Stoelhorst, J.W. & Van Raaij, E.M., 2004. ‘ On Explaining Performance Differentials: Marketing and the Managerial Theory of the Firm’, Journal of Business Research, 57(5), pp. 462-477.

2003

Ulijn, J.M., Lincke, A., Wynstra, F., (2003), The effect of Dutch and German culture on negotiation strategy: An exploratory study to compare innovation and operations contexts. International Negotiation, Vol 9, No 2, pp 202-228.

Van Raaij, E.M., Vernooij, M.J.A. & Van Triest, S., 2003. ‘ The Implementation of Customer Profitability Analysis: A Case Study’, Industrial Marketing Management, 32(7), pp. 573-83.

Wynstra, F., Weggeman, M., Van Weele, A., (2003), Exploring Purchasing Integration in Product Development. Industrial Marketing Management, Vol 32, pp 69-83.

2002

Morlacchi, P., Lamming, R.C. & Wynstra, F. (2002), IPSERA: 10 years and beyond. European Journal of Purchasing and Supply Management, Vol 8, No 1, pp 63-70.

2001

Lakemond, N., Echtelt, F van & Wynstra, F. (2001), A Purchasing Professional at my table: a configuration typology for involving Purchasing specialists in product development. Journal of Supply Chain Management, Vol 37, No. 4, pp 11-20.

Wynstra, J Y F, Van Weele, A J & Weggeman, M. (2001), Managing Supplier Involvement in Product Development: Three Critical Issues. European Management Journal, Vol 19, No 2, pp 157-167.

2000

Anderson, J.C., Thomson, J.B.L., Wynstra, F.(2000), Combining Price and Value to make Purchase Decisions in Business Markets, International Journal of Research in Marketing, Vol 17, No 4, pp 307-329.

Johnsen, T. , Wynstra, F., Zheng, J., Harland, C., & Lamming, R.C. (2000), Networking activities in Supply Networks. Journal of Strategic Marketing, Vol 8, No 2, pp 161-181.

Wynstra, J Y F, & Ten Pierick, E (2000), Managing supplier involvement in new product development: a portfolio approach. European Journal of Purchasing and Supply Management, Vol 6, No 1, pp. 49-57.

Wynstra, J Y F, Axelsson, B & Van Weele, A. J. (2000), Driving and Enabling Factors for Purchasing Involvement in Product Development. European Journal of Purchasing and Supply Management, Vol 6, No 2, pp. 129-141.

1999

Wynstra, J Y F, Van Weele, A J, & Axelsson, B. (1999), Purchasing involvement in product development, a framework. European Journal of Purchasing and Supply Management, Vol 5, No 3-4, 1999, pp. 129-141.