C.B.M. (Cees) van Riel

Full Professor
Rotterdam School of Management (RSM)
Erasmus University Rotterdam
Affiliate Member ERIM
Field: Organisation
Affiliated since 1999

Cees B.M. van Riel is a professor of corporate communication at Rotterdam School of Management, Erasmus University (RSM).

His most recent research focuses on employee alignment and the factors that determine industry reputation.

His research has been widely published with articles appearing in, among others, the Academy of Management Journal, Long Range Planning, the Journal of Management Studies, the Journal of Marketing, the Management Communication Quarterly, and the Corporate Reputation Review.

He is the author of twelve books, the most well-known of which are The Alignment Factor (2012), Principles of Corporate Communication (1996), Essentials of Corporate Communication (2006) and Fame & Fortune (2004). Each book has been translated into eight different languages.

He is the editor-in-chief of the Corporate Reputation Review and the managing director of the Reputation Institute a research and consultancy firm he founded alongside Charles Fombrun from Stern Business School New York.

Professor van Riel is the founder of the Reputation forum The Netherlands (RfN), a platform comprising company directors of communication from twenty of the largest Dutch organisations including, among which, AkzoNobel, Unilever, Philips, Ahold, ING, Aegon, KPN, FrieslandCampina, KLM and Shell.

He is the founding director of RSM's International Executive Master Programme in Corporate Communication.

Professor van Riel has been active as a consultant in the areas of corporate branding, reputation management and employee alignment for more than two decades, working for companies including Rabobank, ING, Philips, TNT, AkzoNobel, FedEx, Petrobras, Vale, Coca Cola, Master Card, and Baker & McKenzie.

He is also involved in various annual reputation rankings including the Annual Reputation Institute Study published by FORBES conducted in 34 countries across the world's 1800 largest companies. The Dutch component is published in the Financieele Dagblad Netherlands.

  • M.D. van Halderen, C.B.M. van Riel & T.J. Brown (2017). The Interplay of Enterpreneurs, Resistors, and the Institutional Environment on Evolving Institutional Logics: A Comparative Case Study in the Oil Industry (1997- 2009). Journal of Management Studies.
  • C.B.M. van Riel (2012). ALINEAR PARA GANAR explica cómo construiruna reputación excelente alineando a los grupos. Madrid: LID editorial
  • C.B.M. van Riel (2012). De Alignment Factor. Bouwen aan Duurzame Felaties. Den Haag: Academic Service
  • C.B.M. van Riel (2012). The Alignment Factor. Leveraging Total Stakeholder Support, Paperback. London, UK: Routledge
  • C.B.M. van Riel (2011). Identiteit en Imago (4e herziene versie). Den Haag: SDU
  • C.B.M. van Riel & C. Fombrun (2007). Essentials of Corporate Communication. London: Routledge
  • C. Fombrun & C.B.M. van Riel (2004). Hoe succesvolle ondernemingen bouwen aan sterke reputaties. Amsterdam: Prentice Hall
  • C. Fombrun & C.B.M. van Riel (2003). Fame and Fortune: How successful companies build winning reputations. New York: Pearson Publishing/Financial Times
  • C.B.M. van Riel (2003). Identiteit & Imago. Den Haag: Academic Service SDU
  • C.B.M. van Riel (1997). Communicación Corporativa. Madrid: Prentice Hall
  • C.B.M. van Riel (1995). Principles of Corporate Communication. London: Prentice Hall
  • C.B.M. van Riel (1994). Handboek Corporate Communication. Geselecteerde artikelen voor het hoger onderwijs. Deventer: Van Loghum Slaterus
  • C.B.M. van Riel (1994). Balanceren tussen variëteit en uniformiteit in het corporate communication beleid. Houten: Bohn Stafleu Van Loghum
  • C.B.M. van Riel (1992). Identiteit en imago: een inleiding in de corporate communication. Schoonhoven: Academic Service economie en bedrijfskunde
  • C.B.M. van Riel (2012). Corporate Reputation and the Discipline of Public Opinion. In C.E. Carroll (Ed.), Handbook of Communication and Corporate Reputation (in press). Oxford, UK: Wiley Blackwell
  • C.B.M. van Riel (2009). Corporate Communication ¿et integreret perspektiv. In Jorn helder, Torbjorn Bredenlow, Jens Lautrup Norgaard (Ed.), Kommunikationsteori ¿en grundbog, Kobenhavn (pp. 269-290). Kopenhagen: Hans Reitzels Forlag
  • C.B.M. van Riel (2007). Vkljucevanje Menedzerjev Strateskih Poslovnih Enot v Odlocanje o Strategiji Korporativne Znamke. In Glavni Urednik (Ed.), Teorija in Praksa: Druzboslovna Revija (5) (pp. 709-732)
  • C. Fombrun & C.B.M. van Riel (2004). Reputation und Unternehmensergebnis - zentrale Resultate einer empirischen Studie. In Klaus.P Wiedmann & Carsten Heckemuller (Eds.), Ganzheitliches Corporate Finance Management (pp. 293-298). Wiesbade: GWV Fachberlage GmbH
  • C.B.M. van Riel (2003). Defining Corporate Communication. In Peggy.S. Bronn & Roberta Wiig (Eds.), Corporate Communication: A Strategic Approach to Building Reputation (pp. 53-73). Oslo: Gyldendal Akademisk
  • C.B.M. van Riel (2003). The Management of Corporate Communication. In John Balmer & Stephen Greyser (Eds.), Revealing the Corporation: Perspectives on Identity, Image, Reputation, Corporate Branding, and Corporate Level Marketing (pp. 161-171). London: Routledge
  • C.B.M. van Riel (2003). Corporate Communication. In Eric Waarts, Ed Peelen & John Koster (Eds.), NIMA Marketing Lexicon. Groningen: Wolters-Noordhoff
  • C.B.M. van Riel & G.A.J.M. Berens (2003). Corporate branding: The marketing perspective. In Philip J. Kitchen (Ed.), The future of marketing: Critical 21st-century perspectives (pp. 113-124). Houndmills, Basingstoke: Palgrave Macmillan
  • C.B.M. van Riel & J.J. van Hasselt (2002). Conversion of Organizational Identity Research Findings into Actions. In B. Moingeon & G.B. Soenen (Eds.), Organizational identities : an integrative perspective. London: Routledge
  • C.B.M. van Riel (2002). Defining Corporate Communication. In P. Simcic Bronn & R. Wiig (Eds.), Corporate communication : a strategic approach to building reputation (pp. 3-27). Oslo: Gyldendal Norsk Forlag AS
  • C.B.M. van Riel & G.A.J.M. Berens (2001). Balancing corporate branding policies in multi business companies. In P.J. Kitchen & D.E. Schultz (Eds.), Raising the Corporate Umbrella - Corporate Communications in the Twenty-First Century. London: MacMillan Press
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (2000). "Capability building through noncooperative stakeholder relationships: A Case Study". In K.A. Getz & D. Windsor (Eds.), Proceedings of the IABS 11th Annual Conference. IABS
  • G.R. Carroll & C.B.M. van Riel (2000). We who are many form one body. In Organizational identification and the impact of multiple perceptions of identity and image in aglobal policy setting organization, paper presented at the Academy of Management Conference in Washington-USA, August 2000. Washington
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (2000). "Capability building when issues break". In Proceedings of the 6th LAIOOB Conference. LAIOOB
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (2000). 'Capability building when issues break'. In - - (Ed.), Proceedings of the 6th LAIOOB Conference (pp. 11-22). -: -
  • C.B.M. van Riel (2000). Interne communicatie bij veranderingsprocessen in organisaties. In B. van Gent & J. Katus (Eds.), Voorlichting in een risicovolle informatiemaatschappij: theorieen, werkwijzen en perspectieven (pp. 93-109). Alphen a/d Rijn: Samson
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (2000). 'Capability building through noncooperative stakeholder relationships: A Case Study'. In K.A. Getz & D. Windsor (Eds.), Proceedings of the IABS 11th Annual Conference (pp. 228-232). -: -
  • C.B.M. van Riel & Frans, A.J. Van Den Bosch (2000). 'Increasing Effectiveness of Managing Strategic Issues Affecting a Firm's Reputation. In E. Doing & A. Weisink (Eds.), Challenges in Communication, State-of-the-Art and future trends (pp. 81-88). UK: International Public-Relations Associations
  • A. Smidts, C.B.M. van Riel & A.Th.H. Pruyn (1998). The impact of employee communication on organizational identification. In P. Andersson & et al (Eds.), Marketing Management: Strategy and Organization, Proceedings of Track 3 (pp. 279-290). Stockholm: Stockholm School of Economics
  • J. van Rekom, B. Wierenga & C.B.M. van Riel (1998). Exploring network measures of means-end structures. Work-in-progress. In Per Andersson et al (Ed.), Marketing Management: Strategy and Organization (pp. 441-451). Stockholm: Stockholm School of Economics
  • C.B.M. van Riel (1996). Corporate Communication, inclusief Public Relations. In E. Waarts, N. Lamperjee, E. Peelen, J. Koster & H. Otte (Eds.), Marketing Lexicon NIMA (pp. 308-317). Groningen: Wolters-Noordhof
  • C.B.M. van Riel (1995). Corporate Identity in Financial Service Institutions in the Netherlands. In J. Balmer & S. Greyser (Eds.), Proceedings Conference Corporate Identity in Financial Services (pp. 23-24). Glasgow: Strathclyde, Department of Marketing
  • R.J. van Dijk & C.B.M. van Riel (1994). CommunicatiePlanningSysteem: geautomatiseerd hulpmiddel bij planmatig werken in communicatieprojecten. In C.B.M. van Riel (Ed.), Handboek Corporate Communication. Geselecteerde Artikelen voor het Hoger Onderwijs (pp. 2.2.2-1-2.2.2-33). Deventer: Van Loghum Slaterus
  • R.L.A. Adema, C.B.M. van Riel & B. Wierenga (1994). Empirische studie naar kritische-succesfactoren bij het 'managen' van corporate communication. In C.B.M. van Riel & W.H. Nijhof (Eds.), Handboek Corporate Communication, afl. 14 (pp. 2.2.1.1.-29). Houten: Bohn Stafleu van Loghum
  • C.B.M. van Riel (1994). Orkestratie communicatie: gemeenschappelijke vertrekpunten en het merry-go-round principe. In J. Katus, B. van Ruler & A. Weisink (Eds.), Over public relations gesproken: liber amicorum prof. A. van der Meiden (pp. 133-140). Den Bosch: Historion
  • C.B.M. van Riel (1994). Een visie vanuit de theorie op varieteit en uniformiteit in het corporate communication-beleid. In C.B.M. van Riel & W.H. Nijhof (Eds.), Handboek corporate communication (pp. 1.1-1-1.1-42). Houten: Bohn Stafleu Van Loghum
  • C.B.M. van Riel, A. Smidts & A.Th.H. Pruyn (1994). Organisational Identification and Corporate Identity: an Empirical Approach. In J. Balmer & S. Greyser (Eds.), Proceedings Conference on Corporate Identity Management: towards the Millenium. Glasgow, Scotland, U.K.: Department of Marketing of the University of Strathclyde
  • M.D. van Halderen, G.A.J.M. Berens, M. Bhatt, T.J. Brown & C.B.M. van Riel (2016). Impressions management: lessons from the oil industry. RSM Discovery - Management Knowledge, 27 (3), 11-13.
  • C.B.M. van Riel & G.A.J.M. Berens (2015). Pride and fear during major organisational change. RSM Discovery - Management Knowledge, 22 (2), 11-13.
  • C.B.M. van Riel (2014). Future trends in reputation management. RSM Discovery - Management Knowledge, 19 (3), 5-7.
  • C.B.M. van Riel (2012). Het einde van het Zwitserleven gevoel: wat nu? In K Koedijk (Ed.), De pensioenproblematiek in Nederland. E-book (in press)
  • H.F.M. Gertsen, C.B.M. van Riel & G.A.J.M. Berens (2009). Avoiding reputation damage in financial restatements. RSM Insight, 1 (1), 7-11.
  • K. Wiedman, C.B.M. van Riel & C. Fombrun (2005). Reputation messen und vergleichen: Der Reputation Quotient deutscher Unternehmen im internationalen Vergleich. In J. Pfannenberg & A. Zerfass (Eds.), Wertschopfung durch Kommunikation (pp. 48-59). Frankfurt am Main: Frankfurter Allgemeine Buch
  • C. Fombrun & C.B.M. van Riel (2004). Managing Your Company's Most Valuable Asset: Its Reputation.
  • C.B.M. van Riel (2003). Retrospectief: Interdisciplinair onderzoek naar Tandheelkundige Gezondheidsvoorlichting en Opvoeding. (Extern rapport). Rotterdam: Liber Amicorum prof.dr. M.A.J. Eijkman
  • A. Smidts, A.Th.H. Pruyn & C.B.M. van Riel (2002). De invloed van interne communicatie en ondervonden externe prestige op bedrijfsidentificatie. Tijdschrift voor Strategische Bedrijfscommunicatie, 8 (1), 8-21.
  • A. Smidts, A.Th.H. Pruyn & C.B.M. van Riel (2002). De invloed van interne communicatie en ondervonden externe prestige op bedrijfsidentificatie. In Handboek Interne Communicatie (pp. 3-27)
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (2001). Stakeholder integratie: werken aan wederzijds versterkende relaties. M en O, 55 (4), 5-26.
  • C.B.M. van Riel, A. Smidts & A.Th.H. Pruyn (2001). Organisatie-identificatie en interne communicatie. In C.B.M. van Riel (Ed.), Corporate Communication - Het managen van reputatie. Alphen aan den Rijn: Adfo
  • C. Fombrun & C.B.M. van Riel (2001). Organisatiereputatie: een literatuuroverzicht. In C.B.M. van Riel (Ed.), Corporate Communication: het managen van reputatie. Alphen aan den Rijn: Adfo
  • C.B.M. van Riel (Ed.). (2001). Corporate Communication: het managen van reputatie. Alphen aan den Rijn: Adfo
  • C.B.M. van Riel (2001). Het vakgebied corporate communication: de theorie. In C.B.M. van Riel (Ed.), Corporate Communicaten: het managen van reputatie. Alphen aan den Rijn: Adfo
  • C.B.M. van Riel, N.E. Stroeker & O.J.M. Maathuis (2001). Organisatiereputatie: meetmethoden. In C.B.M. van Riel (Ed.), Corporate Communication: het managen van reputatie. Alphen aan den Rijn: Adfo
  • C.B.M. van Riel (2001). Corporate Branding Management. Thexis, 18 (4), 12-17.
  • Frans, A.J. Van Den Bosch, P.P.M.A.R. Heugens & C.B.M. van Riel (1998). De introductie van GMO-soja in Nederland. Beschrijving en analyse van de communicatie en de strategie van het margarine-, vetten- en oliën-cluster in de periode 1992-1998. (Extern rapport). Rotterdam: Corporate Communication Centre
  • C.B.M. van Riel (1998). Corporate communication. In ? redacteur? (Ed.), NIMA Marketing Lexicon (niet naspeurbaar!) (serie?, reeks?) (pp. pag?-pag?). Groningen: Wolters-Noordhoff
  • Frans, A.J. Van Den Bosch & C.B.M. van Riel (1997). Strategie en communicatie bij besluitvorming over strategische investeringsprojecten. Tijdschrift voor Strategische Bedrijfscommunicatie, 3 (4), 80-90.
  • H. Schenk, J.P. Warmenhoven, M. van Velzen & C.B.M. van Riel (1997). Demasqué der diversificatie. Economisch-Statistische Berichten, 82 (4122), 736-740.
  • C.B.M. van Riel (1996). Identiteit en Imago: Grondslagen van Corporate Communication (2e editie). Schoonhoven: Academic Service
  • Frans, A.J. Van Den Bosch & C.B.M. van Riel (1996). Buffering versus bridging strategieen en het management van strategische issues: de Brent Spar als illustratie. Bedrijfskunde, 68 (4), 7-13.
  • O.J.M. Maathuis & C.B.M. van Riel (1996). De toegevoegde waarde van het ondernemingsmerk. Tijdschrift voor Strategische Bedrijfscommunicatie, 2 (2), 70-86.
  • Frans, A.J. Van Den Bosch & C.B.M. van Riel (1996). Buffering and bridging as stakeholder strategies of firms: a managerial perspective. (Intern rapport, Management Report, no 287). :
  • C.B.M. van Riel, B. Wierenga & R.L.A. Adema (1995). Critical Success Factors in Management of Corporate Communication Campaigns: an Empirical Study. (Intern rapport, Management Report Series, no 223). :
  • C.B.M. van Riel (1995). Parenting Advantage in Corporate Communication Policy of Dutch based Financial Conglomorates. (Intern rapport, Management Report Series, no 224). :
  • C.B.M. van Riel & J.M.T. Balmer (1995). Corporate Identity: evaluating the Concept and Measurement Techniques in academic Literature. (Extern rapport). Glasgow: Strathclyde University, Department of Marketing
  • R. van Dijk & C.B.M. van Riel (1995). Communicatie Planning Systeem: geautomatiseerd hulpmiddel bij planmatig werken in communicatieprojecten. In C.B.M. va Riel & W.H. Nijhof (Eds.), Handboek Corporate Communication (pp. 2.2.2.1-33). Houten: Bohn Stafleu Van Loghum
  • C.B.M. van Riel & D.I. de Raaf (1993). The Value of Customized Corporate Communication. (Intern rapport, Department Report). :
  • J. van Rekom, C.B.M. van Riel & R.L.A. Adema (1993). Onderzoek naar de identiteit en het imago van C.M.G. (Extern rapport, External Report). Rotterdam: Department Marketing Management
  • J. van Rekom & C.B.M. van Riel (1993). Corporate communication: van geïntegreerde communicatie naar integrerende communicatie. Bedrijfskunde, 65 (2), 157-172.
  • C.B.M. van Riel & D.J. Oskam (1993). Disclosing Strategic Information by Corporate Communication. (Intern rapport, Department Report). :
  • A.Th.H. Pruyn, C.B.M. van Riel & A. Smidts (1993). De Rotterdamse Organisatie Identificatie Test (ROIT): een onderzoek naar de communicatie binnen en identificatie met de Sociale Verzekeringsbank. (Extern rapport). Rotterdam: Faculteit der Bedrijfskunde, Department Marketing Management
  • C.B.M. van Riel, R.L.A. Adema & B. Wierenga (1993). Increasing Communication Success by Efficient Management in Corporate Communication. (Intern rapport, Department Report). :
  • A.Th.H. Pruyn, C.B.M. van Riel & A. Smidts (1992). ROIT bij Gemeente Rotterdam. (Extern rapport, External Report). Rotterdam: Department Marketing Managememt
  • R.L.A. Adema & C.B.M. van Riel (1992). Management van communicatie bij Nederlandse ondernemingen: eindproject. (Intern rapport, Department Report). :
  • A.Th.H. Pruyn, C.B.M. van Riel & A. Smidts (1992). ROIT bij AKZO. (Extern rapport, External Report). Rotterdam: Department Marketing Management
  • C.B.M. van Riel & E. Klopman (1991). Van positionering naar profilering, een literatuurstudie naar methoden en technieken op het gebied van positionering en profilering. (Intern rapport, Working Paper, no 101). :
  • J. van Rekom, C.B.M. van Riel & B. Wierenga (1991). Corporate identity, van vaag concept naar hard feitenmateriaal. (Intern rapport). :
  • C.B.M. van Riel (1991). Bouwstenen voor een effectief corporate identity-beleidsprogramma. In C.B.M. van Riel & W.H. Nijhof (Eds.), Handboek Corporate Communication (@, 5) (pp. 2.6-1-2.6-39). Deventer: Van Loghum Slaterus
  • M.N. Elstak & C.B.M. van Riel (2004). The Impact of Identity Congruence on Organizational Identification and Citizenship Behavior. Proceedings of the 8th International Conference on Corporate Reputation, Identity and Competitiveness 2004: Ft. Lauderdale, U.S.A..
  • M.N. Elstak & C.B.M. van Riel (2004). How the Strategic Context Influences the Degree of Sharedness of Organizational Identity. Proceedings of the 20th European Group for Organizational Studies Conference: Ljubljana, Slovenia.
  • J. van Rekom & C.B.M. van Riel (2000). Organizational identity: what it means when it is operationalized: an overview of measurement methods. In - - (Ed.), Paper presented at the Corporate reputation conference, Copenhagen, May 17-19 (pp. ---). -: -
  • A. Smidts, A.Th.H. Pruyn & C.B.M. van Riel (2000). Managing organizational identification through employee communication. In M. Hogg & D. van Knippenberg (Eds.), Social identity processes in organizations. EAESP Small Group Meeting (pp. ---). Amsterdam: EAESP Small Group Meeting
  • A. Smidts, A.Th.H. Pruyn & C.B.M. van Riel (2000, juli 5). Managing organizational identification through employee communication. Amsterdam, European Association of Experimental Social Psychology, Small Group Meeting: Social Identity Processes in Organizations.
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (1999). Second-Order Issues Management: Managing External Dependencies in the Dutch Fats and Oils Industry. In - - - (Ed.), Conference-paper prepared for: 10th Annual Meeting of the International Association for Business an Society, Paris (pp. 1-10). Paris, France: International Association for Business and Society
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (1999). Building mutually enforcing relationships: Managing diverging interests through stakeholder integration. In D.J. Wood & D. Windsor (Eds.), Conference-paper pepared for: 10th Annual Meeting of the International Association for Business and Society, Paris (pp. 429-434). Paris, France: International Association for Business and Society
  • C.B.M. van Riel (1999). Herorientatie op toekomst overheidscommunicatie noodzakelijk. In W.H. Nijhof (Ed.), Openbaar bestuur, communicatie en interactie in 2010, visies op de toekomst (pp. 17-20). Apeldoorn: Nijhof & Partners
  • C.B.M. van Riel (1999). Ten years of research, 1988-1998 of the corporate Communication Centre Erasmus University Rotterdam. (Intern rapport, ERASM Management Report Series, no 34-1999). :
  • A.M.W. van Och, Frans, A.J. Van Den Bosch, P.P.M.A.R. Heugens & C.B.M. van Riel (1999). The Introduction of Genetically Modified Soya as a European Strategic Issue: a multi-country analysis from the perspective of a European Mulitnational Enterprise. In - - - (Ed.), Conference-paper pepared for: 10th Annual Meeting of the International Association for Business and Society, Paris (pp. 234-239). Paris, France: International Association for Business and Society
  • C.B.M. van Riel & A.Th.H. Pruyn (1999). The impact of employee communication and external prestige on organizational identification. (Intern rapport, ERASM Management Report Series, no 16). :
  • C.B.M. van Riel (1999). Creating a sustainable corporate story according to CARP. (Intern rapport, ERASM Management Report Series, no 19-1999). :
  • C.B.M. van Riel, A. van den Ban & E.J. - Heimans (1999). The added value of corporate logos: An empirical study. (Intern rapport, ERASM Management Report Series, no 37-1999). :
  • W. Slimmens & C.B.M. van Riel (1998). Positionering PTT Post; onderzoeksverslag en aanbevelingen. (Extern rapport). Rotterdam: Corporate Communication Center Erasmus
  • C.B.M. van Riel & W. Slimmens (1998). Impact of corporate reputation on job preferences in information technology firms. (Intern rapport, working paper). :
  • C.B.M. van Riel, N.E. Stroeker & O.J.M. Maathuis (1998). Measuring corporate images. (Intern rapport, Management Report Series, no 28-1998). : ERIM
  • O.J.M. Maathuis, C.B.M. van Riel & G.H. van Bruggen (1998). Using the corporate brand to communicate identity: the value of corporate associations to customers. In - - (Ed.), Corporate Reputation, Identity and Competitiveness, Amsterdam (pp. 27-31). Amsterdam: -
  • W. Slimmens & C.B.M. van Riel (1998). Eindrapport profilering PTT Post; onder-zoeksverslag en aanbevelingen. (Extern rapport). Rotterdam: Corporate Communication Center
  • A. Smidts, C.B.M. van Riel & A.Th.H. Pruyn (1998). The impact of employee communication and construed external image on organizational identification. In C. Fombrun & C.B.M. van Riel (Eds.), Book of abstracts of the 2nd International Conference on Corporate Reputation, Identity, and Competitiveness (pp. 35-35). Amsterdam: Corporate Communication Center
  • Frans, A.J. Van Den Bosch & C.B.M. van Riel (1998). How do key managerial organizational and communication attributes influence a firm's response to strategic issues? In ? redacteur? (Ed.), 2nd International Conference on Corporate Reputation, Identity and Competitiveness (pp. pag?-pag?). Amsterdam: uitgever?
  • P.P.M.A.R. Heugens, Frans, A.J. Van Den Bosch & C.B.M. van Riel (1998). Managing external dependencies through second-order issues management: how companies in the Dutch fat and oils sector manage discontinuous events. (Intern rapport). :
  • J. van Rekom, B. Wierenga & C.B.M. van Riel (1998). Structural measures for analyzing networks of means-end relations. In H. Gatignon & E. Anderson (Eds.), Marketing and Science in a Global Economy (pp. ---). Paris: INSEAD
  • C.B.M. van Riel (1997). Corporate Communication. In E.A. Eunen, P.S.H. Leeflang & C.N.A. Molenaar (Eds.), Grondslagen Marketing (pp. 32B-2-32B-18). Dordrecht: Kluwer Bedrijfswetenschappen
  • O.J.M. Maathuis, C.B.M. van Riel & G.H. van Bruggen (1997). Contents of corporate and product brands, in the perspective of value transfer. In - - (Ed.), Paper presented at the conference on Corporate Reputation, Image and Competitiveness (pp. ---). New York: Stern School of Business, New York University
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The Information-Based View on Business Network Performance

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    Editor in Chief


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Office: Mandeville Building T12-56
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Work in progress

M.D. van Halderen, C.B.M. van Riel & T.J. Brown (2017). The Interplay of Enterpreneurs, Resistors, and the Institutional Environment on Evolving Institutional Logics: A Comparative Case Study in the Oil Industry (1997- 2009). Journal of Management Studies.

Latest publication

M.D. van Halderen, G.A.J.M. Berens, M. Bhatt, T.J. Brown & C.B.M. van Riel (2016). Impressions management: lessons from the oil industry. RSM Discovery - Management Knowledge, 27 (3), 11-13.