M.N. (Magdalena) Cholakova

Assistant Professor
RSM - Rotterdam School of Management
Erasmus University Rotterdam
Associate Member ERIM
Field: Strategy & Entrepreneurship
Affiliated since 2013

Magdalena Cholokova is an assistant professor of Strategy & Entrepreneurship in the Department of Strategic Management & Entrepreneurship, Rotterdam School of Management, Erasmus University.

She studies decision making under high uncertainty, by mapping configurations of individual and organizational level factors that enable effective judgment. She has explored this topic in the context of early-stage project evaluations, entrepreneurial venture creation and organizational adaptation. Her research draws on theories from psychology, organizational theory and strategy and bridges the micro and macro levels of analysis.

The research lines she is pursuing include:

  • effective heuristics for entrepreneurial judgment under high uncertainty;
  • microfoundations (cognitive and affective) of institutional complexity;
  • crowdfunding and the role of pecuniary and non pecuniary incentives;
  • social entrepreneurship and the management of hybrid identities.

Magdalena holds a PhD in Business Administration and Management from Bocconi University, a MPhil in Organizational Behavior from Trinity College Dublin and a MSc in Statistics from Trinity College Dublin. Her research has been published in the Entrepreneurship Theory and Practrice Journal, International Journal of Organization Theory and Behavior, and the Entrepreneurship Research Journal.

Research Interests: Cognition, Decision Making, Institutional Theory, Venture Capital & Angel Investing, Crowdfunding, Social Entrepreneurship, Behavioral Strategy, Personality, Emotion.

Editorial positions

  • Journal of Management Studies

    Ad Hoc Reviewer

  • Entrepreneurship Research Journal

    Ad Hoc Reviewer

  • International Journal of Management Reviews

    Ad Hoc Reviewer

  • Long Range Planning

    Ad Hoc Reviewer

Organization Membership

  • Society for Judgment and Decision Making


  • Academy of Management


  • Society for Personality and Social Psychology


  • European Association of Personality Psychology


  • Strategic Management Society


  • Entrepreneurship Research Society

    Founding Member

  • Strategic Entrepreneurship ( 2017/2018 )


Visiting address

Office: Mandeville Building T07-48
Burgemeester Oudlaan 50
3062 PA Rotterdam

Postal address

Postbus 1738
3000 DR Rotterdam

Latest publication

M.N. Cholakova & B. Clarysse (2015). Does the possibility to make equity investments in crowdfunding projects crowd out reward-based investments? Entrepreneurship Theory and Practice, 39 (1), 145-172. doi: http://dx.doi.org/10.1111/etap.12139[go to publisher's site]