Three Widespread Fallacies Of Cross Cultural Management: The Ecological Mono-Deterministic Fallacy; The Discrete Fallacy; And The Coherence Fallacy


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Abstract

The paper seeks to provide some corrections to nation-state centred generalisations. It critiques three related theoretical orientations that dominate the Cross-Cultural Management literature. The first is based on the assumption of top-down cultural determinism in each country. The second supposes cultural isolation, assuming that top-down determining cultures are enduringly discrete unaffected by transnational influences. The third presumes that cultures (and transnational influences (if acknowledged) are each internally coherent.