4th International Conference of the Corporate Identity/Associations Research Group

The 4rd annual conference of the Corporate Identity/Associations Research Group

(CI/ARG) will continue the tradition started in 2002 by Tom J. Brown and Peter A. Dacin,

of gathering top researchers from all over the world focusing on corporate /

organizational identity, associations, image, and reputation. In particular, we continue

the emphasis on sharing new and innovative ideas between different disciplines, such as

marketing, organizational behavior, and communication. Chair: Guido Berens, Assistant Professor of Corporate Communication, Rotterdam School of Management, Erasmus University mailto gberens@rsm.nl