Standards Battles for Complex Systems: Empirical Research on the Home Network Defended on Tuesday, 26 May 2009

Home networks combine components and technologies from the consumer electronics industry, the information technology industry, the telecommunications industry, and the home automation industry. Irrespective of the fact that the home network has been technically possible for many years, it has not become a practical reality. A major reason is the lack of generally accepted common standards. 

In this dissertation we develop a framework with which we can explain and predict which standard will have the highest chance of achieving dominance. We applied the framework to several standards battles and it appeared that it can be used to explain these standards battles better, when compared to existing frameworks in the literature. We applied a multi-attribute utility approach to standard selection and provide a first indication of weights for factors. Also, we have studied two factors in depth: the diversity in the network of actors that support a standard; and the flexibility of the standard. We provide a first indication that these variables influence standard dominance positively and reinforce each other.

Keywords

compatibility standards, dominant designs, technology battles, technology selection, home networks, technological convergence, analytic hierarchy process, social networks, flexibility, technology management


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