G. (Gizem) Yalcin MSc

Gizem Yalcin
Rotterdam School of Management (RSM)
Erasmus University Rotterdam
ERIM PhD Candidate
Field: Marketing
Affiliated since 2015


Gizem Yalcin is a Doctoral Candidate in Marketing at the Rotterdam School of Management.

Her specialization is consumer behavior, and she is very much interested in the concept of technology and how it affects the way consumers behave. As a side research interest, she also studies moral behavior.

Gizem completed her undergraduate studies (BSc) in Management at Bilkent University (Turkey) with a major in marketing & innovation and a minor in psychology. She graduated cum laude in 2017 from ERIM’s Research Master in Business and Management with a specialization in marketing.

She has received several grants during her graduate studies, including one from the European Institute of Advanced Studies in Management (2016) and the ERIM Achievement Grant (2015). In 2017, she was also awarded the Professor G. W. J. Bruins Prize, which is intended for research students who excel in terms of their academic performance and research qualities.

In the Fall of 2018, Gizem is a Visiting Graduate Researcher at University of British Columbia. 

PhD Track Algorithm Attraction or Aversion?: The Role of Perceived Expertise of the Decision Maker

Time frame
2017 -

Side positions

  • Erasmus Research Institute of Management

    Erasmus Research Participation System (ERPS) Administrator


Visiting address

Office: Mandeville Building T10-24
Burgemeester Oudlaan 50
3062 PA Rotterdam

Postal address

Postbus 1738
3000 DR Rotterdam