Organizing Innovation


Speaker


Abstract

Innovation offers many opportunities for corporations. The question merely is how to make best use of them. In his inaugural address, Van den Ende shows what the innovation process entails; he provides examples of successful innovations and discusses the current issues and trends in this field. Challenges facing corporations are how to handle uncertainty, to cooperate with external parties, and to reduce cost and time. Van den Ende’s research is focused on management of innovation processes and organisation of system innovation. Seeking the perfect cohesion between the academic approach and the world of business is one of Van den Ende’s challenges. In his address, he will show how the quality of ideas can be enhanced, how ideas of external parties can be effectively used and how corporations can choose if they want to develop complementary products themselves or leave that to others. Van den Ende will also address the specific issues of the Netherlands with regard to innovation, and how to manage these.
 
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Contact information:
Tineke van der Vhee
Email