The Idea Bomb: How to create a TED-style talk


Speaker


Abstract

Most people describe presentations as “boring.” Yet, surprisingly, millions of people watch certain kinds of presentations purely because they enjoy them. They watch TED talks.

Why? Is it the format? Is it the information? Is it the accessibility?

TED and TEDx talks have become the gold standard for presentations. As a communications form they have everything: clear ideas, audience engagement and concrete plans to change the world. Most of us might not be standing on a TED or TEDx stage anytime soon, but we can borrow from TED’s successful formulas in order to create the kind of presentations that audiences want to watch.

In this workshop, we’ll focus on structure, visuals and style, but, above all, we’ll talk about the core of a TED-style talk, the idea worth spreading.

Please come prepared with your idea or ideas.

Guerilla gardeners make “seed bombs” for spreading greenery in barren urban areas. A TED-style talk is the presentation equivalent; it’s an “idea bomb” to spread fertile ideas and let them grow. Let’s work together to create idea explosions everywhere.

Jonathan Talbott, TEDxDelft

Jonathan Talbott, a passionate idea spreader, is the head speakers’ coach at TEDxDelft, the largest TEDx event in the Netherlands. He is also the owner of TIP (Talbott International Presentations), a communications consultancy for small and multinational companies, non-profits, and start-ups. TIP helps business speakers improve their results, increase their confidence and expand their reputations by refining the content, form and delivery of their presentations. Important presentations are part of a greater marketing message, and TIP integrates pitches and presentations into communications strategies.

Jonathan Talbott has helped create winning pitches for startups and SME’s, which have led to investment, to better stakeholder involvement, and to a stronger bottom line. For longer presentations, he is internationally recognized for helping his clients create and deliver presentations that go straight to the point and connect with their audiences.

If you would like to attend this workshop, please send an email to cdc@rsm.nl to register before 31 january 2016.