B. (Bram) Van den Bergh

Bram Van den Bergh has a MSc in Theoretical Psychology (2004) and obtained his PhD in Marketing (2009), both from the KULeuven, Belgium.

His research has been published in leading marketing (Journal of Consumer Research; Journal of Marketing Research), business (Organizational Behavior and Human Decision Processes), evolutionary psychology (Evolution and Human Behavior), biology (Proceedings of the Royal Society B: Biological Sciences) and social psychology journals (Journal of Personality and Social Psychology, Personality and Social Psychology Bulletin). He received world-wide media coverage (amongst others, BBC, The Guardian, Nature News, the Financial Times, the Economist, National Geographic Channel, Scientific American, Psychology Today, and Time Magazine).

His research has been funded by the Belgian government (FWO - aspirant), the Dutch government (NWO - Rubicon + Veni), and the European Commission (Marie Curie). He received the "ERIM Award for Outstanding Performance by a Young Researcher" in 2011.

His main research interests are in the field of intertemporal preferences, probabilistic choice, social dilemmas, prosocial behavior, embodied cognition and mate preferences.

• Articles (10)
  • Evangelidis, I. & Van den Bergh, B. (2013). The number of fatalities drives disaster aid: Increasing sensitivity to those in need. Psychological Science.
  • Millet, K., Lamey, L. & Van den Bergh, B. (2012). Avoiding negative vs. achieving positive outcomes in hard and prosperous economic times. Organizational Behavior and Human Decision Processes, 117(2), 275-284.
  • Janssens, K., Pandelaere, M., Van den Bergh, B., Millet, K., Lens, I. & Roe, K. (2011). Can Buy Me Love: Mate attraction goals lead to perceptual readiness for status products. Journal of Experimental Social Psychology, 47(1), 254-258.
  • Van den Bergh, B., Schmitt, J. & Warlop, L. (2011). Embodied Myopia. Journal of Marketing Research, 48(6), 1033-1044.
  • Griskevicius, V., Tybur, J. & Van den Bergh, B. (2010). Going green to be seen: Status, reputation, and conspicuous conservation. Journal of Personality and Social Psychology, 98(3), 392-404.
  • Pandelaere, M., Millet, K. & Van den Bergh, B. (2010). Madonna or Don McLean? The effect of order of exposure on relative liking. Journal of Consumer Psychology, 20(4), 442-451.
  • Van den Bergh, B., Dewitte, S. & Warlop, L. (2008). Bikinis instigate generalized impatience in intertemporal choice. Journal of Consumer Research, 35(1), 85-97.
  • Van den Bergh, B. & Dewitte, S. (2006). Are prosocials unique in their egalitarianism? The pursuit of equality in outcomes among individualists. Personality and Social Psychology Bulletin, 32(9), 1219-1231.
  • Van den Bergh, B. & Dewitte, S. (2006). Digit ratio (2D:4D) moderates the impact of sexual cues on men's decisions in ultimatum games. Proceedings of the Royal Society of London Series B-Biological Sciences, 273, 2091-2095.
  • Van den Bergh, B. & Dewitte, S. (2006). The robustness of the ‘Raise-The-Stakes’ strategy: Coping with exploitation in noisy Prisoner’s Dilemma Games. Evolution and Human Behavior, 27(1), 19-28.

• Book contributions
  • Griskevicius, V., Ackerman, J., Van den Bergh, B. & Li, YJ (2011). Fundamental motives and business decisions. In G. Saad (Ed.), Evolutionary Psychology in the Business Sciences (pp. 1033-1044). Springer.

• Editorial position (9)

  Journal	Journal of Consumer Research
  Role	Ad Hoc Reviewer
  Journal	Journal of Marketing Research
  Role	Ad Hoc Reviewer
  Journal	The American Economic Review
  Role	Ad Hoc Reviewer
  Journal	European Journal of Social Psychology
  Role	Ad Hoc Reviewer
  Journal	Proceedings of the Royal Society of London Series B-Biological Sciences
  Role	Ad Hoc Reviewer
  Journal	Basic and Applied Social Psychology
  Role	Ad Hoc Reviewer
  Journal	Perceptual and Motor Skills
  Role	Ad Hoc Reviewer
  Journal	International Journal of Research in Marketing
  Role	Ad Hoc Reviewer
  Journal	Journal of Consumer Psychology
  Role	Ad Hoc Reviewer

• ERIM Awards (2)

  Name	ERIM Award for 'Outstanding Performance by a Young Researcher'
  Year	2011
  Website	http://www.erim.eur.nl/index.php?id=10026
  Name	Fellowship - ERIM early career talent programme
  Year	2009
  Website