I.E. (Ilona) de Hooge

Rotterdam School of Management (RSM)
Erasmus University Rotterdam
Associate Member ERIM
Field: Marketing
Affiliated since 2008

Since August 2008, Ilona de Hooge is working as an assistant professor at the department of Marketing Management at Rotterdam School of Management, Erasmus University. She started her research in 2004 as a Ph.D. student in Social and Economic Psychology at Tilburg University. There, she conducted many empirical studies on the influences of self-conscious and moral emotions such as shame and guilt on (pro)social behavior and decision making. Nowadays, Ilona has expanded her research interests to the influence of emotions on different marketing practices such as donations, gift-giving, promotions, advertising, and advice.

Key Publications (9)

  • De Hooge, I.E., Verlegh, P.W.J. & Tzioti, S.C. (2014). Emotions in advice taking: The roles of agency and valence. Journal of Behavioral Decision Making, 27, 246-258.[go to publisher's site]
  • De Hooge, I.E. (2014). Predicting Consumer Behavior with Two Emotion Appraisal Dimensions: Emotion Valence and Agency in Gift Giving. International Journal of Research in Marketing, Accepted.
  • Puntoni, S., De Hooge, I.E. & Verbeke, W.J.M.I. (2014). Advertising-induced embarrassment. Journal of Advertising, Accepted.
  • De Hooge, I.E. (2012). The exemplary social emotion guilt: Not so relationship-oriented when another person repairs for you. Cognition & Emotion, 26(7), 1189-1207.[go to publisher's site]
  • De Hooge, I.E., Zeelenberg, M. & Breugelmans, S. M. (2011). A functionalist account of shame induced behavior. Cognition & Emotion, 25(5), 939-946.[go to publisher's site]
  • De Hooge, I.E., Nelissen, R. M. A., Breugelmans, S. M. & Zeelenberg, M. (2011). What is moral about guilt? Acting "prosocially" at the disadvantage of others. Journal of Personality and Social Psychology, 100(3), 462-473.[go to publisher's site]
  • De Hooge, I.E., Zeelenberg, M. & Breugelmans, S. M. (2010). Restore and protect motivations following shame. Cognition & Emotion, 24(1), 111-127.[go to publisher's site]
  • De Hooge, I.E., Breugelmans, S. M. & Zeelenberg, M. (2008). Not so ugly after all: When shame acts as a commitment device. Journal of Personality and Social Psychology, 95(4), 933-943.
  • De Hooge, I.E., Zeelenberg, M. & Breugelmans, S. M. (2007). Moral sentiments and cooperation: Differential influences of shame and guilt. Cognition & Emotion, 21(5), 1025-1042.
  • Straeter, L.M., De Hooge, I.E. & Osselaer, S.M.J. van (2013). Delen is beter voor ons allemaal: Verschillen in keuzes en voorkeuren van eigenaren en ontvangers tussen objecten geven vs. delen. In Jaarboek Sociale Psychologie (pp. 201-204).
  • Welten, S. C. M., De Hooge, I.E., Breugelmans, S. M. & Zeelenberg, M. (2012). Een integratieve benadering van schaamte en gêne. In Jaarboek Sociale Psychologie (pp. 245-250).
  • De Hooge, I.E., Breugelmans, S. M. & Zeelenberg, M. (2012). Gedragsgevolgen van schaamte en schuld: Een nieuwe visie op de twee meest voorkomende sociale emoties. In Jaarboek Sociale Psychologie (pp. 97-100).
  • De Hooge, I.E. (2011). Emotie-dimensies en cadeaus: Je emoties kunnen beslissen welk cadeau te geven. In Jaarboek Sociale Psychologie (pp. 79-82).
  • De Hooge, I.E., Nelissen, R. M. A., Breugelmans, S. M. & Zeelenberg, M. (2010). What is moral about moral emotions? Guilt elicits prosocial behavior as well as antisocial behavior. In M..C. Campbell, J. Inman & R. Pieters (Eds.), Advances in Consumer Research volume 37 (pp. 715-716). Duluth, Mn: Association for Consumer Research.
  • De Hooge, I.E., Nelissen, R. M. A., Breugelmans, S. M. & Zeelenberg, M. (2008). Schuld motiveert "prosociaal" gedrag ten nadele van derden. In Jaarboek Sociale Psychologie (pp. 145-156).
  • De Hooge, I.E., Zeelenberg, M. & Breugelmans, S. M. (2007). Het draait allemaal om jezelf: Herstellen en beschermen na schaamte. In Jaarboek Sociale Psychologie (pp. 123-132).
  • De Hooge, I.E. (2006). Differential influences of shame and guilt on cooperation. In C Douilliez & P Philippot (Eds.), The Second European Conference on Emotion (pp. 80). Louvain-La-Neuve: Fonds National de la Recherche Scientifique..
  • De Hooge, I.E., Breugelmans, S. M. & Zeelenberg, M. (2006). Is schaamte een morele emotie? Differentiële effecten van exogene en endogene schaamte op coöperatie. In Jaarboek Sociale Psychologie (pp. 187-194).
  • De Hooge, I.E., Zeelenberg, M. & Breugelmans, S. M. (2005). Morele emoties en coöperatief gedrag: Differentiële effecten van schuld en schaamte. In Jaarboek Sociale Psychologie (pp. 199-206).
  • De Hooge, I.E. (2004). Dividing organization and unit: Measurement of work factors, well-being, and withdrawal behaviours with the new project PICTURE. Military Psychology, 20, 10-11.
  • De Hooge, I.E. (2010). Decision making and negotiations. New Jersey: Pearson Education.
  • De Hooge, I.E. (2014). The general sociometer shame: Positive interpersonal consequences of an ugly emotion. In K..G. Lockhart (Ed.), Psychology of shame: New research (pp. 95-110). New York: Nova Science Publishers.
  • De Hooge, I.E. (2013). Moral emotions and prosocial behaviour: It may be time to change our view of shame and guilt. In M. Eysenck, S. Bauer & C. Mohiyeddini (Eds.), Handbook of Psychology of Emotions: Recent Theoretical Perspectives and Novel Empirical Findings (pp. 255-277). Nova Science Publishers.
  • De Hooge, I.E. (2013). Taking steps towards a new view of shame and guilt: Shame motivates approach and guilt motivates avoidance behaviors. In T. Meyvis & R. Raghunathan (Eds.), Society for Consumer Psychology Volume 16 (pp. 125-126).
  • Zeelenberg, M., Breugelmans, S. M. & De Hooge, I.E. (2012). Moral sentiments: A behavioral economics approach. In A. Innocentie & A. Sirigu (Eds.), Neuroscience and the economics of decision making (pp. 73-85). London: Routledge.
  • De Hooge, I.E., Verlegh, P.W.J. & Tzioti, S.C. (2012). Understanding emotions in advice-taking. In A. Chakravarti & A. Mukhopadhyay (Eds.), Society for Consumer Psychology Volume 15.
  • De Hooge, I.E. (2012). Moral emotions and unethical behavior: The case of shame and guilt. In R..A. Giacalone & M..D. Promislo (Eds.), Handbook of Unethical Work Behavior: Implications for Individual Well-being (pp. 207-220). New York: M. E. Sharpe.
  • De Hooge, I.E., Zeelenberg, M. & Breugelmans, S. M. (2010). Self-conscious emotions and social functioning. In I. Nyklicek, A..J..J..M. Vingerhoets & M. Zeelenberg (Eds.), Emotion Regulation: Conceptual and Clinical Issues (pp. 197-210). New York: Springer Publishers.
  • De Hooge, I.E. (2008, Juni 27). Moral emotions in decision making: Towards a better understanding of shame and guilt. Tilburg University (152 pag.) (Ridderkerk: Ridderprint Offset Drukkerij B.V.). Prom./coprom.: M. Zeelenberg & S. M. Breugelmans.
Laura Straeter

The Dynamics of Gift Giving

Editorial positions

  • The Journal of Social Psychology

    Consulting Editor

  • International Journal of Research in Marketing

    Ad Hoc Reviewer

  • Journal of Behavioral Decision Making

    Ad Hoc Reviewer

  • Journal of Consumer Research

    Ad Hoc Reviewer

  • Organizational Behavior and Human Decision Processes

    Ad Hoc Reviewer

  • European Journal of Social Psychology

    Ad Hoc Reviewer

  • Group Processes and Intergroup Relations

    Ad Hoc Reviewer

  • Journal of Experimental Social Psychology

    Ad Hoc Reviewer

  • Personality and Social Psychology Bulletin

    Ad Hoc Reviewer

  • Psychological Bulletin (USA)

    Ad Hoc Reviewer

  • Social Psychology Quarterly

    Ad Hoc Reviewer

  • Journal of Personality and Social Psychology

    Ad Hoc Reviewer

  • Motivation and Emotion

    Ad Hoc Reviewer

  • Cognition & Emotion

    Ad Hoc Reviewer

  • Psychological Science

    Ad Hoc Reviewer

  • Evolution and Human Behavior

    Ad Hoc Reviewer

  • Developmental Science

    Ad Hoc Reviewer

  • Emotion

    Ad Hoc Reviewer

  • Cognitive Processing

    Ad Hoc Reviewer

  • Phenomenology and Cognitive Science

    Ad Hoc Reviewer

  • Social and Personality Psychology Compass

    Ad Hoc Reviewer

  • Self and Identity

    Ad Hoc Reviewer


Address

Visiting address

Office: T10-12
Burgemeester Oudlaan 50
3062 PA Rotterdam

Postal address

Postbus 1738
3000 DR Rotterdam
Netherlands

Latest publication

De Hooge, I.E., Verlegh, P.W.J. & Tzioti, S.C. (2014). Emotions in advice taking: The roles of agency and valence. Journal of Behavioral Decision Making, 27, 246-258.[go to publisher's site]