M.G. (Marc) Baaij

Associate Professor
Rotterdam School of Management (RSM)
Erasmus University Rotterdam
Member ERIM
Field: Strategy & Entrepreneurship
Affiliated since 2004

Marc Baaij is an associate professor of strategic management at Rotterdam School of Management, Erasmus University Rotterdam. In addition, he is the academic director of RSM's Executive Master of Science in Business Administration programme.

Marc's research interests include: multinational corporations' decision making about the home country of corporate headquarters; persistency of superior financial performance of corporations; analytical methods and techniques for problem-solving; and management consulting in general. His research has been published in international journals and books.

Marc's teaching focusses on the analytical problem-solving methods and techniques of top management consulting firms.

Marc is also active in research and training for companies and not-for-profit organizations.

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  • Baaij, Marc (2014). An introduction to management consultancy. London: SAGE.
  • Baaij, M.G., Bosch, F.A.J. van den, Volberda, H.W. & Mom, T.J.M. (2009). Wederzijds profijt: De strategische waarde van de Top 100 concernhoofdkantoren voor Nederland en van Nederland voor deze Top 100. Rotterdam: Inscope.
  • Wiebes, E., Baaij, M.G., Keibek, B. & Witteveen, P. (2007). The craft of strategy formation. Translating business issues into actionable strategies. Chichester: Wiley. http://eu.wiley.com/WileyCDA/WileyTitle/productCd-0470518596,descCd-authorInfo.html
  • Baaij, M.G. (1996, November 28). Evolutionary Strategic Management. Firm and Environment, performance over time. Universiteit Nijenrode (443 pag.). Prom./coprom.: Prof.Dr. A. van der Zwan.
  • Baaij, M.G., Mom, T.J.M., Bosch, F.A.J. van den & Volberda, H.W. (2012). Should management relocate across borders? RSM Insight, 10 (2), 10-11.
  • Baaij, M.G., Mom, T.J.M., Bosch, F.A.J. van den & Volberda, H.W. (,). Should management relocate across borders? RSM Insight 10, pp. 10-11.
  • Baaij, M.G. (2011). De consultancy methode. Van probleem tot oplossing. Den Haag: Academic Service.
  • Baaij, Marc, Mom, T.J.M., Van Den Bosch, Frans, A.J. & Volberda, H.W. (2009). Strategic value of the top corporate-HQs to the Netherlands - VNO NCW.
  • Baaij, M.G. & Van Den Bosch, Frans, A.J. (2007, Augustus 31). Laat plaats hoofdzetel bedrijf niet enkel aan markt over. Het Financiële Dagblad
  • Wiebes, E., Baaij, M.G. & Witteveen, P. (2007). De eerste drie maanden van een nieuwe toekomst. Werken aan de strategie van de onderneming. Schiedam: Scriptum.
  • Baaij, M.G. & Van Den Bosch, Frans, A.J. (1999). Naar een evolutionair raamwerk van strategie. Bedrijfskunde, 71 (2), 52-59.
  • Baaij, M.G. (1997). Review [Bespreking van het boek De Levende Onderneming : over leven en leren in een turbulente omgeving / The Living Company : habits for survival in a turbulent environment]. .
  • Baaij, M.G. & Zwan, A. van der (1997). Het veranderingspotentieel van ondernemingen. Nijenrode Management Review, 9-21.
  • Volberda, H.W., Van Den Bosch, Frans, A.J., Jansen, J.J.P. & Baaij, M.G. (2005, December 23). Geen groot bedrijf het land uit. Het Financiële Dagblad, pp. 9.
  • Baaij, M.G., Van Den Bosch, Frans, A.J. & Volberda, H.W. (2002). The Impact of Management Consulting Firms on the Building and Leveraging of their Clients' Competencies. COMPETENCE 2002, Sixth International Conference on Competence-Based Management, IMD: Lausanne, Switzerland, October 26-28.

Address

Visiting address

Office: Mandeville Building T07-35
Burgemeester Oudlaan 50
3062 PA Rotterdam

Postal address

Postbus 1738
3000 DR Rotterdam
Netherlands

Latest publication

Baaij, M.G., Bosch, F.A.J. van den & Volberda, H.W. (2015). Rethinking the spatial configuration of corporate headquarters of multi-divisional firms: Cases of Royal Dutch Shell and Unilever. Strategic Management Society Special Conference on 'Rethinking Corporate Headquarters': St. Gallen (2015, mei 29 - 2015, mei 30).