NCA workshop at the British Academy of Management

For the third successive year an NCA professional development workshop was held at the annual conference of the British Academy of Management. This year the conference was held in Bristol, UK. Zsofia Toth (photo) who is a member of the NCA development team and NCA ambassador for UK and Business-to-Business Marketing, moderated the session, which was attended by more than 30 participants and very well received.