PhD in Management

Marketing


The Marketing programme focuses on both managerial and consumer decision-making processes in marketing. The programme‚Äôs mission is to contribute to the body of knowledge of marketing in a way that has academic rigour, leads to new scientific insights and has practical relevance.

The three themes of the Marketing programme are: consumer behaviour, marketing management and strategy, and marketing modelling.

Current Vacancies

No vacancies found.

Events & Seminars

Wed. 29 May. 2019 Research Seminar
Consumer Informedness: A Simple Way to Explain Maximal or Minimal Differentiation
David Soberman (University of Toronto)