Prof. dr. ir. B.G.C. (Benedict) Dellaert

Benedict Dellaert
Erasmus School of Economics (ESE)
Erasmus University Rotterdam
Fellow ERIM
Field: Marketing
Affiliated since 2006

Benedict Dellaert is professor of marketing at the Erasmus School of Economics. In his research and education he focuses on consumer decision-making and consumer- firm interaction. His research has important implications in digital marketing, financial services, healthcare, and travel. He regularly works with financial services firms on projects to support consumer decision making with online (risk) communication and personalized recommendations. Recent projects involve partners such as Achmea and APG. Professor Dellaert is a research theme coordinator at the Network for Studies on Pensions, Aging and Retirement (Netspar), a fellow of the Erasmus Research Institute of Management (ERIM), and a research fellow at the Tinbergen Institute. His former positions include posts at the University of Sydney in Australia, Tilburg University in the Netherlands, Maastricht University in the Netherlands, and Monash University, Melbourne (fractional).

Publications

Article (78)

  • Academic (75)

    • Demmers, J., Dellaert, B. G. C., & Rotaru, K. (2025). Consumer Financial Self-Disclosure Online: Positive Affect Trumps Perceived Privacy Risks in Personal Customer Portals. Journal of the Association for Consumer Research, 10(3), 277-289. Advance online publication. https://doi.org/10.1086/735022

    • Dellaert, B. G. C., Johnson, E. J., Duncan, S., & Baker, T. (2024). Choice Architecture for Healthier Insurance Decisions: Ordering and Partitioning Together Can Improve Consumer Choice. Journal of Marketing, 88(1), 15-30. https://doi.org/10.1177/00222429221119086

    • Lim, S., Donkers, B., van Dijl, P., & Dellaert, B. (2021). Digital customization of consumer investments in multiple funds: virtual integration improves risk–return decisions. Journal of the Academy of Marketing Science, 49(4), 723-742. https://doi.org/10.1007/s11747-020-00740-4

    • Donkers, B., Dellaert, B., Waisman, RM., & Haubl, G. (2020). Preference Dynamics in Sequential Consumer Choice with Defaults. Journal of Marketing Research, 57(6), 1096-1112. https://doi.org/10.1177/0022243720956642

    • Benning, T. M., Dellaert, B. G. C., & Arentze, T. A. (2020). The impact of health vs. non-health goals on individuals' lifestyle program choices: A discrete choice experiment approach. BMC Public Health, 20(1), Article 411. https://doi.org/10.1186/s12889-020-8416-3

    • Silva Lourenco, CJ., Dellaert, B., & Donkers, B. (2020). Whose Algorithm Says So: The Relationships Between Type of Firm, Perceptions of Trust and Expertise, and the Acceptance of Automated Financial Advice. Journal of Interactive Marketing, 49, 107-124. https://doi.org/10.1016/j.intmar.2019.10.003

    • Dellaert, B., Shu, SB., Arentze, TA., Baker, T., Diehl, K., Donkers, B., Fast, NJ., Haubl, G., Johnson, H., Karmarkar, UR., Oppewal, H., Schmitt, BH., Schroeder, J., Spiller, SA., & Steffel, M. (2020). Consumer Decisions with Artificially Intelligent Voice Assistants. Marketing Letters, 31(4), 335-347. https://doi.org/10.1007/s11002-020-09537-5

    • Tsekouras, D., Dellaert, B., Donkers, B., & Haubl, G. (2019). Product Set Granularity and Consumer Response to Recommendations. Journal of the Academy of Marketing Science, 48(2), 186-202. https://doi.org/10.1007/s11747-019-00682-6

    • Dellaert, B. (2019). The Consumer Production Journey: Marketing to Consumers as Co-Producers in the Sharing Economy. Journal of the Academy of Marketing Science, 47(2), 238-254. https://doi.org/10.1007/s11747-018-0607-4

    • Alserda, G., Dellaert, B., Swinkels, L., & Lecq, F. (2019). Individual pension risk preference elicitation and collective asset allocation with heterogeneity. Journal of Banking and Finance, 101, 206-225. https://doi.org/10.1016/j.jbankfin.2019.02.014

    • Baker, T., & Dellaert, B. (2018). Regulating Robo Advice Across the Financial Services Industry. Iowa Law Review, 103(2), 713-750. http://hdl.handle.net/1765/109846

    • Dellaert, B., Swait JR, J., Adamowicz, W., Arentze, TA., Bruch, E., Cherchi, E., Chorus, CG., Donkers, B., Feinberg, F., Marley, AAJ., & Salisbury, L. (2018). Individuals’ Decisions in the Presence of Multiple Goals. Customer Needs and Solutions, 5(1), 51-64. https://doi.org/10.1007/s40547-017-0071-1

    • Hiligsmann, M., Dellaert, B., Dirksen, CD., Watson, V., Bours, S., Goemare, S., Reginster, J., Roux, C., McGowan, B., Silke, C., Whelan, B., Diez-Perez, A., Torres, E., Papadakis, G., Rizzoli, R., Cooper, C., Pearson, G., & Boonen, A. (2017). Patients’ Preferences for Anti-Osteoporosis Drug Treatment: A Cross-European Discrete-Choice Experiment. Rheumatology, 56(7), 1167-1176. https://doi.org/10.1093/rheumatology/kex071

    • Dellaert, B., Arentze, T. A., Horeni, O., & Timmermans, H. JP. (2017). Deriving Attribute Utilities from Mental Representations of Complex Decisions. Journal of Choice Modelling, 22, 24-38. https://doi.org/10.1016/j.jocm.2016.12.001

    • Harmsen-van Hout, MJW., Dellaert, B., & Herings, PJJ. (2015). Heuristic Decision Making in Network Linking. European Journal of Operational Research, 251(1), 158-170. https://doi.org/10.1016/j.ejor.2015.10.039

    • van Schie, R., Dellaert, B., & Donkers, B. (2015). Promoting Later Planned Retirement: Construal Level Intervention Impact Reverses with Age. Journal of Economic Psychology, 50, 124-131. https://doi.org/10.1016/j.joep.2015.06.010

    • Arentze, TA., Dellaert, B., & Chorus, CG. (2014). Incorporating Mental Representations in Discrete Choice Models of Travel Behaviour: Modelling Approach and Empirical Application. Transportation Science, 49(3), 577-590. https://doi.org/10.1287/trsc.2013.0513

    • Dellaert, B., Arentze, TA., & Horeni, O. (2014). Tourists' Mental Representations of Complex Travel Decisions. Journal of Travel Research, 53(1), 3-11. https://doi.org/10.1177/0047287513506297

    • Li, T., Kauffman, RJ., van Heck, E., Vervest, P., & Dellaert, B. (2014). Consumer Informedness and Firm Information Strategy. Information Systems Research, 25(2), 345-363. https://doi.org/10.1287/isre.2014.0521

    • Hiligsmann, M., Dellaert, B., Dirksen, CD., van der Weijden, T., Goemaere, S., Reginster, J., Watson, V., & Boonen, A. (2014). Patients’ Preferences for Osteoporosis Drug Treatment: A Discrete-Choice Experiment. Arthritis Research & Therapy, 16, 1-9. https://doi.org/10.1186/ar4465

    • Horeni, O., Arentze, TA., Dellaert, B., & Timmermans, HJP. (2014). Online Measurement of Mental Representations of Complex Spatial Decision Problems: Comparison of CNET and Hard Laddering. Transportation Research Part F: Traffic Psychology and Behaviour, 22, 170-183. https://doi.org/10.1016/j.trf.2013.12.002

    • Benning, T., Dellaert, B., Dirksen, CD., & Severens, H. (2014). Preferences for Potential Innovations in Non-Invasive Colorectal Cancer Screening: A Labeled Discrete Choice Experiment for a Dutch Screening Campaign. Acta Oncologica, 53(7), 898-908. https://doi.org/10.3109/0284186X.2013.877159

    • Benning, T., Dellaert, B., Severens, H., & Dirksen, CD. (2014). The Effect of Presenting Information about Invasive Follow-Up Testing on Individuals’ Non-Invasive Colorectal Cancer Screening Participation Decision: Results from a Discrete Choice Experiment. Value in Health, 17(5), 578-587. https://doi.org/10.1016/j.jval.2014.04.007

    • Han, Q., Dellaert, B., Van Raaij, WF., & Timmermans, HJP. (2014). Publicly Announced Access Recommendations and Consumers’ Service Time Choices with Uncertain Congestion. Journal of Choice Modelling, 10, 1-10. https://doi.org/10.1016/j.jocm.2013.11.001

    • Benning, T., & Dellaert, B. (2013). Paying More for Faster Care? Individuals' Attitude towards Price-Based Priority Access in Health Care. Social Science & Medicine, 84(May), 119-128. https://doi.org/10.1016/j.socscimed.2013.02.002

    • Harmsen-van Hout, MJW., Herings, PJJ., & Dellaert, B. (2013). Communication Network Formation with Link Specificity and Value Transferability. European Journal of Operational Research, 229(1), 199-211. https://doi.org/10.1016/j.ejor.2013.02.028

    • Alayli-Goebbels, AFG., Dellaert, B., Knox, SA., Ament, AJHA., Lakerveld, J., Bot, SDM., Nijpels, G., & Severens, H. (2013). Consumer Preferences for Health and Nonhealth Outcomes of Health Promotion: Results from a Discrete Choice Experiment. Value in Health, 16(1), 114-123. https://doi.org/10.1016/j.jval.2012.08.2211

    • Hiligsmann, M., van Durme, C., Geusens, P., Dellaert, B., Dirksen, CD., van der Weijden, T., Reginster, J., & Boonen, A. (2013). Nominal Group Technique to Select Attributes for Discrete Choice Experiments: An Example for Drug Treatment Choices in Osteoporosis. Patient Preference and Adherence, 7, 133-139. https://doi.org/10.2147/PPA.S38408

    • Wendel, S., Dellaert, B., Ronteltap, A., & Trijp, H. CM. (2013). Consumers' Intention to Use Health Recommendation Systems to Receive Personalized Nutrition Advice. Bmc Health Services Research, 13(126), 1-21. Article 126. https://doi.org/10.1186/1472-6963-13-126

    • Dellaert, B., Donkers, B., & van Soest, A. (2012). Complexity Effects in Choice Experiment-Based Models. Journal of Marketing Research, 49(3), 424-434. https://doi.org/10.1509/jmr.09.0315

    • van Birgelen, M., Dellaert, B., & de Ruyter, K. (2012). Communication Channel Consideration for In-Home Services: The Moderating Role of Customer Participation. International Journal of Service Industry Management, 23(2), 216-252. https://doi.org/10.1108/09564231211226123

    • Chorus, CG., & Dellaert, B. (2012). Travel Choice Inertia: The Joint Role of Risk Aversion and Learning. Journal of Transport Economics and Policy, 46(1), 139-155. http://hdl.handle.net/1765/21097

    • Breugelmans, E., Koehler, CF., Dellaert, B., & De Ruyter, K. (2012). Promoting Interactive Decision Aids on Retail Websites: A Message Framing Perspective with New vs. Traditional Consumer Actions. Journal of Retailing, 88(2), 226-235. https://doi.org/10.1016/j.jretai.2011.10.003

    • Dellaert, B., & Haeubl, G. (2012). Searching in Choice Mode: Consumer Decision Processes in Product Search with Recommendations. Journal of Marketing Research, 49(2), 277-288. https://doi.org/10.1509/jmr.09.0481

    • Benning, T., Breugelmans, E., & Dellaert, B. (2012). Consumers' Evaluation of Allocation Policies for Scarce Health Care Services: Vested Interest Activation Trumps Spatial and Temporal Distance. Marketing Letters, 23(3), 531-543. https://doi.org/10.1007/s11002-011-9158-x

    • van Schie, R., Donkers, B., & Dellaert, B. (2012). Saving Adequacy Uncertainty: Driver or Obstacle for Retirement Decision Making? Journal of Economic Psychology, 33(4), 882-896. https://doi.org/10.1016/j.joep.2012.04.004

    • Benning, T., Kimman, ML., Dirksen, CD., Boersma, LJ., & Dellaert, B. (2012). Combining Individual-Level Discrete Choice Experiment Estimates and Costs to Inform Health Care Management Decisions: The Case of Customized Follow-Up Strategies after Breast Cancer Treatment. Value in Health, 15(5), 680-689. https://doi.org/10.1016/j.jval.2012.04.007

    • Johnson, EJ., Shu, SB., Dellaert, B., Fox, C., Goldstein, DG., Haeubl, G., Larrick, RP., Payne, JW., Peters, E., Schkade, D., Wansink, B., & Weber, EU. (2012). Beyond nudges: Tools of a choice architecture. Marketing Letters, 23(2), 487-504. https://doi.org/10.1007/s11002-012-9186-1

    • Koehler, CF., Breugelmans, E., & Dellaert, B. (2011). Consumer Acceptance of Recommendations by Interactive Decision Aids: The Joint Role of Temporal Distance and Concrete versus Abstract Communications. Journal of Management Information Systems, 27(4), 231-260. https://doi.org/10.2753/MIS0742-1222270408

    • Noordhoff, CS., Kyriakopoulos, K., Moorman, C., Pauwels, P., & Dellaert, B. (2011). The Bright-Side and Dark-Side of Embedded Ties in Business-to-Business Innovation. Journal of Marketing, 75(5), 34-52. https://doi.org/10.1509/jmkg.75.5.34

    • Reinartz, WJ., Dellaert, B., Krafft, M., Kumar, V., & Varadarajan, R. (2011). Retailing Innovations in a Globalizing Retail Market Environment. Journal of Retailing, 87S(1), 53-66. https://doi.org/10.1016/j.jretai.2011.04.009

    • Kusumastuti, D., Hannes, E., Depaire, B., Vanhoof, KJHM., Janssens, D., Wets, G., & Dellaert, B. (2011). An Interactive Computer-Based Interface to Support the Discovery of Individuals’ Mental Representations and Preferences in Decisions Problems: An Application to Travel Behavior. Computers in Human Behavior, 27(2), 997-1011. https://doi.org/10.1016/j.chb.2010.12.004

    • Haeubl, G., Dellaert, B., & Donkers, B. (2010). Tunnel Vision: Local Behavioral Influences on Consumer Decisions in Product Search. Marketing Science, 29(3), 438-455. https://doi.org/10.1287/mksc.1090.0525

    • Kusumastuti, D., Hannes, E., Janssens, D., Wets, G., & Dellaert, B. (2010). Scrutinizing Individuals' Leisure-Shopping Travel Decisions to Appraise Activity-Based Models of Travel Demand. Transportation, 37(4), 647-661. https://doi.org/10.1007/s11116-010-9272-2

    • Kimman, ML., Dellaert, B., Boersma, LJ., Lambin, P., & Dirksen, CD. (2010). Follow-up after Treatment for Breast Cancer: One Strategy Fits All? Acta Oncologica, 49(3), 328-337. https://doi.org/10.3109/02841860903536002

    • Han, Q., Dellaert, B., Van Raaij, WF., & Timmermans, HJP. (2010). Visitors Strategic Anticipation of Crowding in Scarce Recreational Resources. Journal of Retailing and Consumer Services : Forging the Link between Research and Practice, 17(6), 449-456. https://doi.org/10.1016/j.jretconser.2010.06.001

    • Wendel, S., & Dellaert, B. (2009). Situation-based shifts in consumer web site benefit importance: The joint role of cognition and affect. Information and Management, 46(1), 23-30. https://doi.org/10.1016/j.im.2008.11.001

    • Dellaert, B., & Dabholkar, PA. (2009). Increasing the Attractiveness of Mass-Customization: The Role of Complementary Online Services and Range of Options. International Journal of Electronic Commerce, 13(3), 43-70. https://doi.org/10.2753/JEC1086-4415130302

    • van Helvoort-Postulart, D., van der Weijden, T., Dellaert, B., de Kok, M., von Meyenfeldt, MF., & Dirksen, CD. (2009). Investigating the Complementary Value of Discrete Choice Experimentation for the Evaluation of Barriers and Facilitators in Implementation Research: A Questionnaire Survey. Implementation Science, 4(1), 10. https://doi.org/10.1186/1748-5908-4-10

    • van Helvoort-Postulart, D., Dellaert, B., van der Weijden, T., von Meyenfeldt, MF., & Dirksen, CD. (2009). Discrete Choice Experiments of Complex Health Care Decisions: Does Hierarchical Information Integration Offer a Solution? Health Economics, 18(8), 903-920. https://doi.org/10.1002/hec.1411

    • Dellaert, B., Arentze, TA., & Timmermans, HJP. (2008). Shopping context and consumers' mental representation of complex shopping trip decision problems. Journal of Retailing, 84(2), 219-232. https://doi.org/10.1016/j.jretai.2008.02.001

    • Adamowicz, W., Bunch, D., Cameron, T., Dellaert, B., Hanemann, M., Keane, M., Louviere, J., Meyer, RJ., Steenburgh, T., & Swait JR, J. (2008). Behavioral Frontiers in Choice Models. Marketing Letters, 19(3/4), 215-228. https://doi.org/10.1007/s11002-008-9038-1

    • Arentze, TA., Dellaert, B., & Timmermans, HJP. (2008). Modeling and Measuring Individuals Mental Representations of Complex Spatio-Temporal Decision Problems. Environment & Behavior, 40(6), 843-865. https://doi.org/10.1177/0013916507309994

    • Han, Q., Timmermans, HJP., Dellaert, B., & Van Raaij, WF. (2008). Route Choice under Uncertainty: Effects of Recommendations. Transportation Research Record, 2082(1), 72-80. https://doi.org/10.3141/2082-09

    • Dellaert, B. (2007). Mogelijkheden voor online-ondersteuning van consumenten. Economisch-Statistische Berichten, 92(4508), 28-31.

    • Han, Q., Dellaert, B., Van Raaij, WF., & Timmermans, H. (2007). Modelling strategic behaviour in anticipation of congestion. Transportmetrica, 3(2), 119-138.

    • Ronteltap, A., Wendel, S., Trijp, H. CM., & Dellaert, B. (2006). Marketing van producten die passen bij de genetische structuur van het individu. Ontwikkelingen in het Marktonderzoek / Jaarboek MOA, 2006, 127-142.

    • Dellaert, B., & Stremersch, S. (2005). Marketing Mass Customized Products: Striking the Balance between Utility and Complexity. Journal of Marketing Research, 42(2), 219-227. https://doi.org/10.1509/jmkr.42.2.219.62293

    • Dellaert, B., Golounov, VY., & Prabhu, J. (2005). The impact of price disclosure on dynamic shopping decisions. Marketing Letters, 16(1), 37-52.

    • Wendel, S., & Dellaert, B. (2005). Situation variation in consumers' media channel consideration. Journal of the Academy of Marketing Science, 33(4), 575-584. https://doi.org/10.1177/0092070305277447

    • Steckel, JH., Winer, RS., Bucklin, RE., Dellaert, B., Dreze, X., Haubl, G., Jap, SD., Little, JDC., Meyvis, AL., & Rangaswamy, A. (2005). Choice in interactive environments. Marketing Letters, 16(3/4), 309-320. https://doi.org/10.1007/s11002-005-5894-0

    • Dellaert, B., Han, Q., van Raaij, WF., & Timmermans, HJP. (2005). Integrating prospect theory and Stackelberg games to model strategic dyad behavior of information providers and travelers - Theory and numerical simulations. Transportation Research Record, (1926), 181-188.

    • Stremersch, S., Weiss, M., Dellaert, B., & Frambach, RT. (2003). Buying modular systems in technology-intensive markets. Journal of Marketing Research, 40(3), 335-350. https://doi.org/10.1509/jmkr.40.3.335.19239

    • Dellaert, B. G. C., & Lindberg, K. (2003). Variations in tourist price sensitivity: A stated preference model to capture the joint impact of differences in systematic utility and response consistency. Leisure Sciences, 25(1), 81-96. https://doi.org/10.1080/01490400306557

    • Lindberg, K., Andersson, T. D., & Dellaert, B. G. C. (2001). Tourism development assesing social gains and losses. Annals of Tourism Research, 28(4), 1010-1030. https://doi.org/10.1016/S0160-7383(01)00007-X

    • Lindberg, K., Dellaert, B. G. C., & Rassing, C. R. (1999). Resident tradeoffs - A choice modeling approach. Annals of Tourism Research, 26(3), 554-569. https://doi.org/10.1016/S0160-7383(99)00009-2

    • Dellaert, B. G. C., & Kahn, B. E. (1999). How tolerable is delay? Consumers' evaluations of internet web sites after waiting. Journal of Interactive Marketing, 13(1), 41-54. https://doi.org/10.1002/(SICI)1520-6653(199924)13:1<41::AID-DIR4>3.0.CO;2-S

    • Louviere, J. J., Meyer, R. J., Bunch, D. S., Carson, R., Dellaert, B., Hanemann, W. M., Hensher, D., & Irwin, J. (1999). Combining Sources of Preference Data for Modeling Complex Decision Processes. Marketing Letters, 10(3), 205-217. https://doi.org/10.1023/A:1008050215270

    • Dellaert, B. G. C., Brazell, J. D., & Louviere, J. J. (1999). The Effect of Attribute Variation on Consumer Choice Consistency. Marketing Letters, 10(2), 139-147. https://doi.org/10.1023/a:1008088930464

    • Dellaert, B. G. C., Ettema, D. F., & Lindh, C. (1998). Multi-faceted tourist travel decisions: A constraint-based conceptual framework to describe tourists' sequential choices of travel components. Tourism Management, 19(4), 313-320. https://doi.org/10.1016/S0261-5177(98)00037-5

    • Dellaert, B. G. C., Arentze, T. A., Bierlaire, M., Borgers, A. W. J., & Timmermans, H. J. P. (1998). Investigating Consumers’ Tendency to Combine Multiple Shopping Purposes and Destinations. Journal of Marketing Research, 35(2), 177-188. https://doi.org/10.1177/002224379803500204

    • Dellaert, B. G. C., Prodigalidad, M., & Louviere, J. J. (1998). Family members' projections of each other's preference and influence: A two-stage conjoint approach. Marketing Letters, 9(2), 135-145. https://doi.org/10.1023/A:1007904931283

    • Dellaert, B. G. C., Borgers, A. W. J., Timmermans, H. J. P., & Timmermans, H. J. P. (1997). Conjoint models of tourist portfolio choice: Theory and illustration. Leisure Sciences, 19(1), 31-58. https://doi.org/10.1080/01490409709512238

    • Dellaert, B., Borgers, A., & Timmermans, H. (1996). Conjoint choice models of joint participation and activity choice. International Journal of Research in Marketing, 13(3), 251-264. https://doi.org/10.1016/0167-8116(96)00007-9

    • Dellaert, B., Borgers, A., & Timmermans, H. (1995). A day in the city. Using conjoint choice experiments to model urban tourists' choice of activity packages. Tourism Management, 16(5), 347-353. https://doi.org/10.1016/0261-5177(95)00035-M

  • Popular (1)

    • Lapperre, P., Oerlemans, A., & Dellaert, B. (2017). Nieuwe kansen voor pensioenplanning door fintech. Pensioen Bestuur en Management, 201(1), 43-45.

  • Professional (2)

    • Alserda, G., Dellaert, B., Swinkels, L., & Lecq, F. (2019). Pensioenfondsen kunnen welvaartswinst behalen door risicovoller te beleggen. Economisch-Statistische Berichten, 104(4777), 405-407. http://hdl.handle.net/1765/119677

    • Li, T., Kauffman, RJ., van Heck, E., Vervest, P., & Dellaert, B. (2014). Using comsumer informedness as an information strategy. RSM Discovery - Management Knowledge, 20(4), 10-11. http://hdl.handle.net/1765/77375

Chapter (4)

  • Academic (1)

    • Dellaert, B., & Haubl, G. (2006). Tourist Decision-Making and Travel Destination Recommendation Systems. In D. R. Fesenmaier, H. Werthner, & K. W. Wober (Eds.), Destination Recommendation Systems: Behavioural Foundations and Applications (pp. 45-52). CABI Publishing.

  • Professional (3)

    • Dellaert, B., & Ponds, EHM. (2014). Personalized Pensions: Heterogeneity and Individual Freedom of Choice in Pensions. In L. Bovenberg, C. van Ewijk, & T. Nijman (Eds.), Toekomst voor Aanvullende Pensioenen: Preadviezen van de Koninklijke Vereniging voor de Staathuishoudkunde 2014 (pp. 45-71). Sdu Uitgevers.

    • Donkers, B., Silva Lourenco, CJ., Goldstein, DG., & Dellaert, B. (2014). The Distribution Builder: An Interactive Online Tool to Support Consumers in Financial Investment and Pension Decisions. In A. E. Bronner, & et al. (Eds.), Ontwikkelingen in het Marktonderzoek: Jaarboek 2014 MarktOnderzoekAssociatie (pp. 217-227). Spaar en Hout.

    • Noordhoff, CS., Kyriakopoulos, K., Moorman, C., Pauwels, P., & Dellaert, B. (2012). Positive and Negative Effects of Strong Ties in Innovations. In A. E. Bronner, & et al. (Eds.), Ontwikkelingen in het Marktonderzoek: Jaarboek 2012 MarktOnderzoekAssociatie (pp. 163-180). Spaar en Hout.

Conference proceeding (2)

Paper (2)

  • Academic (2)

    • Alserda, G., Dellaert, B., Lecq, F., & Swinkels, L. (2016). Pension risk preferences: A personalized elicitation method and its impact on asset allocation.

    • Donkers, B., Silva Lourenco, CJ., Dellaert, B., & Goldstein, DG. (2014). Using Preferred Outcome Distributions to Estimate Value and Probability Weighting Functions in Decisions under Risk.

Report (6)

  • Academic (3)

    • Wendel, S., & Dellaert, B. (2020). Shades of labor: Motives of older adults to participate in productive activities. Netspar (Network for Studies on Pensions, Aging and Retirement).

    • Donkers, B., Silva Lourenco, CJ., Goldstein, DG., & Dellaert, B. (2013). Building a Distribution Builder: Design Considerations for Financial Investment and Pension Decisions. Netspar (Network for Studies on Pensions, Aging and Retirement).

    • Donkers, B., Silva Lourenco, CJ., & Dellaert, B. (2012). Measuring and Debiasing Consumer Pension Risk Attitudes. Netspar (Network for Studies on Pensions, Aging and Retirement).

  • Professional (3)

    • Lapperre, P., Oerlemans, A., & Dellaert, B. (2016). Effectieve ondersteuning van zelfmanagement voor de consument. (Netspar Design Papers 65 ed.) Netspar (Network for Studies on Pensions, Aging and Retirement). Netspar Design Papers Vol. 65

    • Dellaert, B., Donkers, B., Turlings, M., Steenkamp, TBM., & Vermeulen, E. (2016). Naar een nieuwe aanpak voor risicoprofielmeting voor deelnemers in pensioenregelingen. (Netspar Design Papers 49 ed.) Netspar (Network for Studies on Pensions, Aging and Retirement). Netspar Design Papers Vol. 49

    • van Soest, A., Werker, B., Dellaert, B., van Hoogdalem, S., Lundbergh, S., Poiesz, O., Rijff, M., Sandtke, A., Schellekens, S., van Straalen, Y., & Turlings, M. (2015). Zorgplicht voor Pensioenproducten. (Netspar Occasional Paper series 01 ed.) Netspar (Network for Studies on Pensions, Aging and Retirement). Netspar Occasional Paper series Vol. 01

Review article (1)

  • Popular (1)

    • Perea Y Monsuwé, T., Dellaert, B. G. C., & De Ruyter, K. (2004). What drives consumers to shop online? A literature review. International Journal of Service Industry Management, 15(1), 102-121. https://doi.org/10.1108/09564230410523358

Teaching case (1)

Additional activities (3)

  • International Journal of Electronic Commerce (Journal)

    Editorial work (Academic)

  • International Journal of Research in Marketing (Journal)

    Editorial work (Academic)

  • Journal of Choice Modelling (Journal)

    Editorial work (Academic)

PhD Tracks (21)

Health and Marketing: Essays on Physician and Patient Decision-Making
  • Role: Member Doctoral Committee
  • PhD Candidate: Nuno Almeida Camacho
  • Time frame: 2005 - 2011
Informedness and Customer-Centric Revenue Management
  • Role: Member Doctoral Committee
  • PhD Candidate: Ting Li
  • Time frame: 2004 - 2009
System Markets: Indirect Network Effects in Action, or Inaction?
  • Role: Member Doctoral Committee
  • PhD Candidate: Jeroen Binken
  • Time frame: 2003 - 2010
Modeling Consumer Adoption and Usage of Value-Added Mobile Services
  • Role: Member Doctoral Committee
  • PhD Candidate: Remco Prins
  • Time frame: 2003 - 2008
The Effects of the Internet, Recommendation Quality and Decision Strategies on Consumer Choice
  • Role: Member Doctoral Committee
  • PhD Candidate: Björn Vroomen
  • Time frame: 2000 - 2006
Market Information Sharing in Channel Relationships Its Nature, Antecedents, and Consequences
  • Role: Member Doctoral Committee
  • PhD Candidate: Willem Smit
  • Time frame: 1999 - 2006
Virtual Communities of Consumption: Networks of Consumer Knowledge and Companionship
  • Role: Member Doctoral Committee
  • PhD Candidate: Kristine de Valck
  • Time frame: 1999 - 2005
A Consumer Perspective on Flexibility in Health Care: Priority Access Pricing and Customized Care
  • Role: Promotor
  • PhD Candidate: Tim Benning
  • Time frame: 2007 - 2011
No Pain No Gain: The Beneficial Role of Consumer Effort in Decision-Making
  • Role: Promotor
  • PhD Candidate: Dimitrios Tsekouras
  • Time frame: 2006 - 2012
The Functions and Dysfunctions of Memory Cues
The Functions and Dysfunctions of Memory Cues
  • Role: Member Doctoral Committee
  • PhD Candidate: Daniel Fernandes
  • Time frame: 2008 - 2013
Planning for retirement: Save more or retire later?
  • Role: Promotor
  • PhD Candidate: Ron van Schie
  • Time frame: 2008 - 2017
Preference Construction under Prominence
  • Role: Member Doctoral Committee
  • PhD Candidate: Ioannis Evangelidis
  • Time frame: 2010 - 2015
Behavioral Effects in Consumer Evaluations of Recommendation Systems
  • Role: Promotor
  • PhD Candidate: Agapi-Thaleia Fytraki
  • Time frame: 2010 - 2018
Are You Talking to Me? Addressing Consumers in a Globalised World
  • Role: Member Doctoral Committee
  • PhD Candidate: Anne-Sophie Lenoir
  • Time frame: 2011 - 2015
Interpersonal Consumer Decision Making
  • Role: Member Doctoral Committee
  • PhD Candidate: Laura Straeter
  • Time frame: 2012 - 2017
Essays on Innovation Generation in Incumbent Firms
  • Role: Member Doctoral Committee
  • PhD Candidate: Elio Keko
  • Time frame: 2012 - 2017
Choices in Pension Management
  • Role: Member Doctoral Committee
  • PhD Candidate: Gosse Alserda
  • Time frame: 2013 - 2017
Marketing Analytics for High-Dimensional Assortments
  • Role: Member Doctoral Committee
  • PhD Candidate: Bruno Jacobs
  • Time frame: 2012 - 2017
PhD project in the marketing department at the Erasmus School of Economics
  • Role: Promotor
  • PhD Candidate: Paniz Gorji
  • Time frame: 2017 -
The Implications of Advertising Personalization for Firms, Consumers, and Ad Platforms
  • Role: Member Doctoral Committee
  • PhD Candidate: Thomas Frick
  • Time frame: 2013 - 2018
PhD project in the marketing department at the Erasmus School of Economics
  • Role: Promotor
  • PhD Candidate: Yadi Yang
  • Time frame: 2019 -

Events (4)

2013
June
12
9th Invitational Choice Symposium
Conference
As: Coordinator
2012
March
19
Netspar mini-conference: Supporting Consumer Pension Decision Making Online
Conference
As: Coordinator
2011
March
28
ERIM Research Clinic: Behavioral Analysis of Consumer Product Search
ERIM Research Clinic
As: Speaker
2009
December
08
Netspar: Supporting Consumer Pension Decision Making Online
Research Seminar
As: Coordinator

Address

Visiting address

Office: Tinbergen Building H15-07
Burgemeester Oudlaan 50
3062 PA Rotterdam

Postal address

Postbus 1738
3000 DR Rotterdam
Netherlands

Research Initiatives

Latest publication

Article

Demmers, J., Dellaert, B. G. C., & Rotaru, K. (2025). Consumer Financial Self-Disclosure Online: Positive Affect Trumps Perceived Privacy Risks in Personal Customer Portals. Journal of the Association for Consumer Research, 10(3), 277-289. Advance online publication. https://doi.org/10.1086/735022