Collaborative Innovation: Creating opportunities in a changing world
Today’s business environment is characterized by fast and frequent change, which is often difficult to predict. As a consequence, companies need to continuously invest in the development of new business in order to remain competitive. However, due to the increasing complexity of the environment, internal development is often not enough and collaborative innovation is becoming more important. In this inaugural lecture, Vareska van de Vrande discusses how recent developments may influence collaborative innovation and business venturing, and how these will have short- and long-term implications for organizations.