prof.dr.ir. A. (Ale) Smidts

Smidts, A., & Boksem, M. (2021). Neuromarketing: Wat is het en wat kunnen we ermee? In Y. M. Van Everdingen (Ed.), Tools for capturing information to improve business insights: MOA Topic of the Year 2021 (pp. 12-22). MOA, Center for Marketing Intelligence and Research.

Klucharev, VA., & Smidts, A. (2009). Zit irrationaliteit in de aard van de mens? De neurobiologie van besluitvorming. In W.L. Tiemeijer, C.A. Thomas, & H.M. Prast (Eds.), De menselijke beslisser. Over de psychologie van keuze en gedrag (pp. 213-235). Amsterdam University Press.

Schellekens, GAC., Verlegh, PWJ., & Smidts, A. (2008). Heb ik je al verteld over m'n shirt? Vertekende Taalabstractie in Mond-tot-Mond Communicatie. In J. Karremans, B. Beersema, R. Custers, F. van Harreveld, & W. van Rijswijk (Eds.), Jaarboek Sociale Psychologie (pp. 311-324). ASPO.

Tuk, M., Smidts, A., Verlegh, PWJ., & Wigboldus, DHJ. (2005). Vriendelijke verkopers of verkopende vrienden. In E. H. Gordijn, & R. Holland (Eds.), Jaarboek Sociale Psychologie (pp. 431-438). ASPO Pers. http://hdl.handle.net/1765/12205

Smidts, A. (2002). Wat onthoudt een consument van een tv-commercial? Een kijkje in het brein met neuro-imaging technieken. In Bronner, A.E. et al. (Ed.), Ontwikkelingen in het marktonderzoek, Jaarboek MarktOnderzoekAssociatie (pp. 145-155). De Vrieseborch. http://hdl.handle.net/1765/20516

Smidts, A., & Rossiter, JR. (2002). Presenter effects in advertising: The VisCAP model. In P. T. L. Popkowski Leszczyc, & T. Elrod (Eds.), Proceedings Marketing Science Conference (pp. 268-268).

Rossiter, JR., & Smidts, A. (2002). Freudian sexual symbolism in ads: Does it work? In F. R. Esch, & J. R. Rossiter (Eds.), Advances in Visual Brand Communication (pp. 12-12)

Rossiter, JR., & Smidts, A. (2002). Janiszweski's hemispheric lateralization finding for picture vs. copy placement in print ads: Repeated failures to replicate. In F. R. Esch, & J. R. Rossiter (Eds.), Advances in Visual Brand Communication (pp. 11-12)

Leenheer, J., Bijmolt, THA., & Smidts, A. (2001). Assessing the effects of loyalty programs on components of buying behavior. In O. Heil, & H. Schunk (Eds.), Marketing Science: A two-way street linking theory and practice. Proceedings Marketing Science Conference, Wiesbaden, July 5-8, 2001

Smidts, A., & Rossiter, JR. (2001). Presenter psychology: A test of the VisCAP-model. In A. Groppel-Klein (Ed.), Proceedings of the European ACR conference, Berlin, Germany, June 2-23, 2001

Wierenga, B., Smidts, A., & Antonides, G. (2000). Marketing in the New Millennium. In . - (Ed.), Proceedings of the 29th EMAC Conference (pp. 208-208). EMAC.

Pruyn, AT., & Smidts, A. (2000). Identifying the salient attributes of best and worst retail salespersons: A three-perspective approach. In B. - Wierenga, A. - Smidts, & G. - Antonides (Eds.), Paper prepared for: 29th EMAC Conference, Rotterdam [Session 1.6.1] (pp. ---). Erasmus University.

Pruyn, AT., & Smidts, A. (2000). Idetifying the salient attributes of best and worse retail salespersons: A threeperspective approach. In B. Wierenga, A. Smidts, & G. Antonides (Eds.), Marketing in the New Millenium. Proceedings of the 29th EMAC Conference (pp. 6-6).

Pruyn, AT., & Smidts, A. (2000). Identifying the salient attributes for best and worst retail salespersons: A three-perspective approach. In B. Wierenga, A. Smidts, & G. Antonides (Eds.), Marketing in the New Millennium, Proceedings of the 29th EMAC Conference. Rotterdam, Erasmus University (pp. ---). EMAC.

Smidts, A., Pruyn, AT., & van Riel, C. (2000). Managing organizational identification through employee communication. In M. Hogg, & D. van Knippenberg (Eds.), Social identity processes in organizations. EAESP Small Group Meeting (pp. ---). EAESP Small Group Meeting.

Pruyn, AT., & Smidts, A. (1999). Customer's reactions to waiting: Effects of the presence of ' fellow sufferers' in the waiting room. In E. J. Arnould, & L. M. Scott (Eds.), Advances in Consumer Research (pp. 211-216). Association for Consumer Research. Advances in Consumer Research Vol. VOL XXVI http://hdl.handle.net/1765/12175

Leenders, MAAM., & Smidts, A. (1999). Effects of ambient scent in supermarkets: A field experiment. In A. Basu, T. Mazumbar, & S. P. Raj (Eds.), Papers presented at: MSC - Conference, Syracuse, May 20-23, 1999 TRACK: Reflection and Renewal (pp. 20-23). AMA.

Pruyn, AT., Smidts, A., & van Dijke, LJ. (1999). Understanding the dynamics of customer experiences throughout extended service processes. In L. Hildebrandt, D. Annacker, & D. Klapper (Eds.), Papere presented at: 28th EMAC Conference, Berlin, 11-14 may 1999 - TRACK: Marketing and Competition in the Information Age (pp. 1-6). Humboldt University.

Pruyn, AT., & Smidts, A. (1999). Environmental analysis, corporate and business strategies and strategic networking in a changing european community. In E. J. Arnould, & L. Scott (Eds.), Advances in Consumer Research (pp. 211-216). Association for Consumer Research. 26

Pruyn, AT., Smidts, A., & van Dijke, LJ. (1999). Understanding the dynamics of customer experiences throughout extended service processes. In L. Hildebrandt, D. Annacker, & D. Klapper (Eds.), Marketing and Competition in the Information Age. Proceedings of the 28th EMAC Conference (pp. 7-7). Humboldt University.

van Bruggen, G., Kacker, M., Smidts, A., Waarts, E., & Wierenga, B. (1999). The impact of internet on marketing distribution systems. In . - (Ed.), Paper presented at: 4th CEMS Academic Conference, Barcelona, Management in the Economic and Monetary Union (EMU) (pp. 84-93). ESADE - Escuela Superior de Administración de Empresas.

Leenders, MAAM., Smidts, A., & Langeveld, MM. (1999). Effects of ambient scent in supermarkets: A field experiment. In L. Hildebrandt, & W. Plinke (Eds.), Proceedings of the 28th EMAC Conference, Berlin, TRACK: Marketing and Competition in the Information Age (pp. 1-4). Humboldt University.

van Bruggen, G., Smidts, A., & Wierenga, B. (1998). The powerstul triangle of marketing data, managerial cognition and marketing management support systems. In T. Lant, & Z. Shapira (Eds.), Managerial and Organizational Cognition (pp. 16-16). Stern School of Business.

Pennings, JME., & Smidts, A. (1998). Assessing the construct validity of risk attitude. In H. Gatignon, & E. Anderson (Eds.), Marketing Science in a Global Economy (pp. 133-133). INSEAD.

Smidts, A., Rossiter, JR., & Mcomish, M. (1998). De presentator in reclame: een test van het VisCAP-model. In A. E. Bronner, & E. al (Eds.), Recente Ontwikkelingen in het Marktonderzoek 1998 : Jaarboek van de Nederlandse Vereniging voor Marktonderzoek en Informatiemanagement (pp. 37-54). Uitgeverij de Vrieseborch. http://hdl.handle.net/1765/20518

Pruyn, AT., & Smidts, A. (1998). Customers' reactions to waiting: effects of the presence of 'fellow sufferers' in the waiting room. In E. J. Arnould, & L. Scott (Eds.), Advances in Consumer Research (pp. 211-216). Provo.

Smidts, A., van Riel, C., & Pruyn, AT. (1998). The impact of employee communication on organizational identification. In P. Andersson, & E. al (Eds.), Marketing Management: Strategy and Organization, Proceedings of Track 3 (pp. 279-290). Stockholm School of Economics.

Pennings, JME., & Smidts, A. (1998). Measuring risk attitude of entrepreneurs in the domain of market risk. In M. Strahilevitz (Ed.), Paper presanted at the Conference: Behavioral Decision Research in Management (pp. 25-25). University of Miami.

van Bruggen, G., Smidts, A., & Wierenga, B. (1998). Marketing data, marketing cognition, and marketing management support systems. In . - - (Ed.), Managerial and Organizational Cognition (pp. ---). JDM Society Stern School of Business.

Smidts, A., van Riel, C., & Pruyn, AT. (1998). The impact of employee communication and construed external image on organizational identification. In C. Fombrun, & C. B. M. van Riel (Eds.), Book of abstracts of the 2nd International Conference on Corporate Reputation, Identity, and Competitiveness (pp. 35-35). Corporate Communication Center.

van Bruggen, G., Kacker, M., Smidts, A., Waarts, E., & Wierenga, B. (1998). The impact of electronic commerce on marketing channels. In J. C. Hoekstra, K. R. E. Eelko, & A. et (Eds.), Proceeding of: Exploring the Interfaces of Marketing Management - Consumer Behavior, Management Sciences, and Information Technology (pp. 112-131). Universiteit van Groningen.

Pruyn, AT., & Smidts, A. (1997). Consumer time orientation: Conceptualization and cross-cultural differences. In D. Arnott, & E. al (Eds.), Proceedings 26th EMAC Conference. Volume 4 Marketing: Progress Prospects Perspectives (pp. 1954-1964). Warwick Business School. Volume 4

Smidts, A. (1996). Farmers' Intrinsic Risk Attitudes toward Prices. In B. Wierenga, K. Grunert, J-BEM. Steenkamp, M. Wedel, & A. van Tilburg (Eds.), Agricultural Marketing and Consumer Behavior in a changing World. Proceedings of the 47th Seminar of the European Association of Agricultural Economists (EAAE) Wageningen, 13-15 March 1996 (pp. 173-176). Wageningen Agricultural University.

Rossiter, JR., Smidts, A., & Mcomish, M. (1996). Rossiter and Percy's Viscap In-Ad Presenter Model: an Experimental Test. In J. Beracs, A. Bauer, & J. Simon (Eds.), Proceedings: 25the EMAC Conference 14-17 May 1996; Marketing for an Expanding Europe, Budapest University of Economic Sciences, Volume II. (pp. 2043-2052). Lang Publishing & Holding Co. Inc.

van Bruggen, G., & Smidts, A. (1995). The measurement of market oriëntation: a promising tool for management for management. In M. Bergadáa (Ed.), Proceedings of the CEMS academic Conference "Recent Developments in economics and business Administration", April 20-22, Wirtschaftuniversität, Vienna, Austria (pp. 1-18). Wirtschaftuniversität.

Pruyn, AT., & Smidts, A. (1995). De psychologie van het wachten: hoe oponthoud de tevredenheid van de klant beïnvloedt. In F. W. Siero, E. C. M. van Schie, D. Daamen, & A. T. H. Pruyn (Eds.), Sociale psychologie en haar toepassingen (pp. 54-70). Uitgeverij Eburon. http://hdl.handle.net/1765/12210

Smidts, A., & Waarts, E. (1995). Requirements for Applying cooling Technologies for selling cut Flowers at the Retail Level. In R. W. A. W. et al Mulder (Ed.), Proceedings in the 19th International Congress of Refrigeration, the Hague, the Netherlands, August 20-25 1995: Volume II: Storage, Transport and Distribution (pp. 760-767). Institute of Refrigeration.

van Bruggen, G., & Smidts, A. (1995). The assessment of market oriëntation: evaluating the measurement instrument as a tool for management. In M. Bergadáa (Ed.), Marketing Today and for the 21st Century: Proceedings of the 24th Annual EMAC Conference, ESSEC, France, May 16-19, 1995 (pp. 2037-2043). ESSEC.

Pruyn, AT., & Smidts, A. (1994). Effects of a TV in Waiting Rooms of Hospital Clinics: distraction from waiting and Recall of Advertisements. In G. Antonides, & W. F. van Raaij (Eds.), Proceedings IAREP/SABE Conference, Erasmus University Rotterdam, Integrating Views on Economic Behavior, July 10-13, 1994 (pp. 899-899). Erasmus Universiteit Rotterdam (EUR).

van Riel, C., Smidts, A., & Pruyn, AT. (1994). Organisational Identification and Corporate Identity: an Empirical Approach. In J. Balmer, & S. Greyser (Eds.), Proceedings Conference on Corporate Identity Management: towards the Millenium Department of Marketing of the University of Strathclyde.

Smidts, A., & Pruyn, AT. (1994). How waiting affects customer Satisfaction with the Service: the Role of Subjective Variables. In E. Langeard, & P. Eiglier (Eds.), Management of Services: a Multidisciplinary Approach (pp. 677-696). IAE.

Smidts, A. (1993). De kwaliteit van SERVQUAL: een toepassing bij zeven dienstverlenende organisaties. In A. E. Bronner et al. (Ed.), Recente ontwikkelingen in het marktonderzoek: jaarboek van de Nederlandse Vereniging van Marktonderzoekers 1993-'94 (pp. 165-185). Uitgeverij de Vrieseborch. http://hdl.handle.net/1765/20525

Smidts, A., & Pruyn, AT. (1993). Customers' ractions to queues: Towards a theory of waiting and delay. In J. Chias, & J. Sureda (Eds.), Marketing for the New Europe: Dealing with Complexity: Proceedings of the 22nd EMAC Conference, ESADE: Barcelona, May 25-28, 1993 (pp. 1383-1402). ESADE.

Pruyn, AT., & Smidts, A. (1993). Reacties van klanten op wachten en oponthoud: effecten van de aanwezigheid van lotgenoten in wachtkamers. In J. F. Schreinemakers, & B. G. F. Pol (Eds.), Bedrijfskunde en technologie: NOBO zesde onderzoekdag 1993 (pp. 51-60). Universiteit Twente, NOBO.

Pruyn, AT., & Smidts, A. (1993). Customers' Evaluations of Queues: Three Exploratory Studies. In W. F. van Raaij, & G. Bamossy (Eds.), European Advances in Consumer Research: Volume 1 (pp. 371-382). Association for Consumer Research.

Smidts, A. (1992). Risk Attitude, Strength-of-preference, and Relative Risk Attitude: an Assessment with Multiple Indicators. In J. Geweke (Ed.), Decision Making Under Risk and Uncertainty: New Models and Empirical Findings (pp. 151-159). Kluwer Academic Publishers.

Pruyn, AT., & Smidts, A. (1992). Customers' Reactions to Waiting and Delay: a Theoretical Framework. In G. Bruggelambert et al. (Ed.), Economic Psychology and Experimental Economics: Volume of Abstracts IAREP/GEW Joint Conference Christian Rieck Verlag.

Pruyn, AT., Smidts, A., & Waarts, E. (1991). Spoort de OV-studentenkaart met de wensen in de markt? In A. E. et al. Bronner (Ed.), Recente ontwikkelingen in het marktonderzoek: jaarboek van de Nederlandse Vereniging van Marktonderzoekers 1991-'92 (pp. 95-118). De Vrieseborch. http://hdl.handle.net/1765/20522

Eijlers, E., Smidts, A., & Boksem, M. (2020). Implicit measurement of emotional experience and its dynamics. In Neuromarketing Yearbook 2020 NMSBA.

Chan, H., Boksem, M., & Smidts, A. (2019). Neural profiling of brands: Mapping brand image in consumers' brains with visual templates. In Neuromarketing Yearbook 2019 NMSBA.

Boksem, M., & Smidts, A. (2015). Your brain on movie trailers – How brain responses to movie trailers predict individual preferences for movies and their population-wide commercial success. In Neuromarketing Yearbook 2015 NMSBA.

Smidts, A., Pruyn, AT., & van Riel, C. (2002). De invloed van interne communicatie en ondervonden externe prestige op bedrijfsidentificatie. In Handboek Interne Communicatie (pp. 3-27)

van Riel, C., Smidts, A., & Pruyn, AT. (2001). Organisatie-identificatie en interne communicatie. In C. B. M. van Riel (Ed.), Corporate Communication - Het managen van reputatie Adfo.

Smidts, A. (1999). Marktonderzoek. In E. Waarts (Ed.), NIMA Marketing Lexicon: Begrippen en omschrijvingen. (pp. 111-169). Wolters-Noordhoff.

Smidts, A., Doorn, LJ., & Post, J. (1993). Marktonderzoek. In N. Lamperjee, & E. Waarts (Eds.), NIMA marketing lexicon: begrippen en omschrijvingen (pp. 99-153). Wolters-Noordhoff.

Verlegh, PWJ., Smidts, A., Wigboldus, DHJ., & Tuk, M. (2006). I don't trust you, but I buy what you're saying. In G. J. Avlonitis, N. Papavassiliou, & P. Papastathopoulou (Eds.), Sustainable Marketing Leadership Proceedings of the 35th EMAC Conference (Vol. 34). EMAC.

Klucharev, VA., Smidts, A., & Fernandez, G. (2006). Why celebrities are effective: Brain mechanisms of social persuasion. In G. J. Avlonitis, N. Papavassiliou, & P. Papastathopoulou (Eds.), Sustainable Marketing Leadership Proceedings of the 35th EMAC Conference (pp. 246-246). EMAC.

Klucharev, VA., Smidts, A., & Fernandez, G. (2006). Brain mechanisms of persuasion: An fMRI study into advertising. In Glimcher, P. (Ed.), Proceedings of the 4th Annual Neuroeconomics Conference Society for Neuroeconomics.

Klucharev, VA., Fernandez, G., & Smidts, A. (2006). Why are celebrities effective? Brain mechanisms of social persuasion. In Pechman, C., & Price, L.L. (Eds.), Transformative Consumer Research (Vol. 33, pp. 692-692). Association for Consumer Research.

Klucharev, VA., Smidts, A., & Fernandez, G. (2006). Brain mechanisms of persuasion: How 'expert power' modulates memory and attitude. In Yoon, Carolyn and Jim Bettman (Ed.), Consumer Neuroscience Association for Consumer Research.

Verlegh, PWJ., Smidts, A., & Tuk, M. (2005). The "who?", "how?", and "why?" of word of mouth. In C. P. Haugtvedt, D. Merunka, & L. Warlop (Eds.), The La Londe seminar - 32nd International Research Seminar in Marketing (pp. 312-322)

Tuk, M., Smidts, A., Verlegh, PWJ., & Wigboldus, DHJ. (2005). An interesting study on persuasion:The role of source perception and ulterior motives in interpersonal influence. In Proceedings of the 34th EMAC conference EMAC.